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The Golden Tulip Group Launches Its 'Next Generation' Central Reservations and Distribution Platform: Goldres3

The Golden Tulip Group Launches Its 'Next Generation' Central Reservations and Distribution Platform: Goldres3

Category: Worldwide -
This is a press release selected by our editorial committee and published online for free on 2010-10-27


With Goldres3, Golden Tulip continues to uphold its position as an E-commerce pioneer by continuously adapting to the consumers' needs and hospitality market landscape.


Golden Tulip, an E-commerce leader and pioneer

With an estimated user population of over 1.6 billion people, the Internet has evolved faster than any other media in history. Golden Tulip embraces this phenomenon and assists its hotels in harnessing the power and potential of the web.

During the past decade, Golden Tulip has proven to be early adaptors in the E-commerce market, being one of the first in offering corporate logins on their brand websites to their corporate clients (2001). They were the first international hotel chain to offer a mobile website and RSS feeds (2005), as well as the first to embrace user generated content by publishing online guest reviews on the brand websites (2008). More recently they were pioneers in offering each of their hotels the Facebook 'like' API (2010) on their hotel websites.

With the previous Goldres2 version, Golden Tulip were already among the first hotel groups to offer next generation seamless connectivity, Total Pricing, and BAR indicators to all major Global Distribution Systems (GDS). Today, Golden Tulip has migrated its Central Reservations System Goldres to a new scalable and flexible platform, to stay ahead in terms of features and business critical functionality offerings: Goldres3.

Golden Tulip, the highest standards for the best services

Pierre Frederic Roulot, President of Golden Tulip and Louvre Hotels: "Nowadays to have a website and to get connected online is simple. However, what really matters is how we can engage with our guests and have full control of how we distribute our products to the market. We take pride in offering our hotels sustainable growth of their business through sophisticated distribution solutions."

"Reliability, response speeds, scalability and integration flexibility are becoming key competitive CRS aspects to give hotel companies the edge in maximizing exposure to market its rooms," Adds Riko van Santen, VP Distribution of Golden Tulip & Louvre Hotels.

"Goldres3 boasts some of the highest uptime and SLA's in the industry, as well as the ability to scale and integrate new brand site functions and 3rd party connectivity efficiently. By enhancing the booking experience, hotels are more competitive at the point of sale where it matters."

Goldres3: a winning business solution

The Goldres Central Reservations System connects all member hotels to the vast network of distribution channels including Golden Tulip's collection of brand websites, international call centre services, all major Global Distribution Systems (GDS), and 3rd party internet partners (ADS & IDS).

It also offers a full spectrum of distribution related services including a leading RFP management tool, Commission Processing System, and a web based channel management tool. Regardless to the explosive look to book ratios, Goldres boasted an uptime of 100% during the past 2 years.

Goldres3 features

-- Web based, intuitive layout
-- Preview screens to assist hotels in maximizing their online presentation
-- Single screen inventory and rate update with drill down function per level
-- Sophisticated filter sell rules: with no less than 14 real time yield possibilities
-- Mass update function to simplify bulk update processes
-- Best in class CRS business reporting tools
-- Enhanced Reservation search functions
-- Derived rates on room types and occupancy
-- Industry leading scalability and reliability
-- HTNG based multi PMS interface specs
-- Multilingual seamless responses
-- Nesting of allocation counters across multiple rate plans and channels
-- Ability to manage time based services besides lodging units
-- Strikethrough web promotion pricing



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