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South Korea’s premier 5-star hotel: The Shilla Seoul

South Korea’s premier 5-star hotel: The Shilla Seoul

Category: Asia Pacific -
This is a press release selected by our editorial committee and published online for free on 2006-07-03


South Korea’s premier 5-star hotel, The Shilla Seoul, has unveiled a fresh and elegant new look on completion of an extensive two-year makeover creating a "lifestyle destination" with dramatically improved shopping, dining, health and beauty, wedding, conference and business facilities.

The renovation includes a new jazz bar, conference centre and restaurant with open-air terrace along with one of only two L’Institut de Guerlain spas in Asia.

Also restyled are the lobby, ballroom, meeting rooms and all public areas -- with a prestigious new shopping arcade now showcasing over 20 world-famous brand name boutiques, high profile Korean labels and world renowned ‘florist to the stars’ Paula Pryke.

The Shilla’s fresh new look was created by international designer Peter M. Remedios of Remedios Siembieda who has undertaken landmark projects from Tokyo to New York.

Designed specifically for Seoul's premier business address, the new Executive Conference Centre features a fresh contemporary design with six meeting rooms and a boardroom -- all equipped with latest communications technology and serviced by professional meeting coordinators.

A makeover of The Parkview has created a unique new casual concept restaurant with panoramic views seating 214 with 'food stations' for made-to-order steaks, charcoal grill barbecue and roast carveries; seafood, salads and sushi; and the first Chinese dim-sum buffet in Seoul. Specially-trained baristas serve a range of coffees and the restaurant incorporates a new open-air terrace presenting weekend champagne brunches and serving as a venue for corporate events and theme parties.

The stylish new Library Bar & Lounge with six private rooms features live jazz, an extensive wine cellar and a collection of over 70 single malt whisky brands.

Palsun, The Shilla’s celebrated Chinese restaurant, has been sleekly restyled by world-renowned Japanese designer Kanji Ueki , who also redesigned the Japanese restaurant, Ariake. Already praised by China’s former Head of State Jiang Zemin and former Prime Minister Zhu Rong-Ji, Palsun now ranks among the finest Chinese restaurants in Korea.

The Shilla’s renowned Dynasty Hall, the scene of many high profile international gatherings, is renovated with a luxurious new grand ballroom and state-of-the-art facilities. Three other luxurious meeting rooms also feature elegant new interiors.

Also high on the agenda are health and wellness facilities, with the opening of the prestigious L’Institut de Guerlain spa, and the world renowned anti-aging La Clinique de Paris, also a dermatology clinic and oriental medicine consultancy.

A new Pastry Boutique serves pastries, pies, breads, cakes, home-made deli specialties, chocolates, fine olive oils and vinegar, tea and pasta.

In the prestigious new-look Shopping Arcade are over 20 world-famous brand name boutiques and high profile Korean labels including Ermenegildo Zegna, Flou, Gianfranco Ferre, Hermes, Issey Miyake, John Lobb, Judith Lieber, Loro Piana, Sonya Rykiel, Akris, Welltime, Stephen Webster, Myeongborang, Saint Louis, Puiforcat and Vera Wang -- while Davidoff is in a new first-floor outlet.,

Included in the star-studded lineup is one of Britain's leading florists, the internationally renowned Paula Pryke Flowers, providing floral consultation for events, weddings and receptions.

The famed ‘florist to the stars’, is renowned as one of the most creative florists in the world with clients ranging from royalty, presidents and heads of state to actors, pop stars and television celebrities including Julia Roberts and Kate Winslet.

Her new Seoul outlet is also offering a 'one stop shop' for fabulous weddings, twinning her floral arrangements with gowns by celebrity New York-based designer Vera Wang.

Consistently voted the premier 5-star hotel in both Seoul and South Korea, the 507-room Shilla Seoul is an affiliate of the Samsung Corporation and member of the prestigious The Leading Hotels of the World.



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