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Hilton Worldwide Celebrates 50th Anniversary in Japan

Launches campaign to mark half a century of successful operations in the country

Hilton Worldwide Celebrates 50th Anniversary in Japan

Launches campaign to mark half a century of successful operations in the country

Category: Asia Pacific - Japan - Events - Communication/Marketing
This is a press release selected by our editorial committee and published online for free on 2013-04-02


Hilton Worldwide today launched a campaign to commemorate its 50th year of operations in Japan. As part of the celebrations, the leading global hospitality company has announced a series of promotions and sweepstakes that will be rolled out over the next 12 months, and unveiled its 50th Anniversary ambassador - renowned Japanese celebrity, Mr. Junichi Ishida.

"Our long relationship with Japan began on June 20th, 1963 when our founder, Conrad Hilton, opened the Hilton Hotel in Akasaka, Tokyo. As one of the first truly global hotel brands to commence trading in this country, we have been a leader in innovation and a pioneer in developing full service hospitality in Japan, and we have shared many 'firsts' with the Japanese people," said Timothy Soper, vice president, Operations - Japan, Korea and Micronesia, Hilton Worldwide. "Today, we celebrate yet another milestone as we mark half a century of operations here."

The 50th Anniversary campaign, which will run at Hilton Worldwide hotels throughout Japan, includes a series of activities and promotions such as 50 exclusive stay packages, social media campaigns and a major customer event in June.

"Japan is a very important market for Hilton Worldwide, both in terms of inbound and outbound travel and we are committed to expanding our presence in the country and contributing to the communities in which we operate. This has been the case throughout our 50 year history in Japan, and will remain so going forward," added Soper.

Hilton Worldwide currently operates 10 hotels, under the Conrad, Hilton and DoubleTree by Hilton brands, in key leisure and business locations including Tokyo, Odawara, Osaka, Nagoya, Niseko, Fukuoka and Okinawa. The company will add another property to its portfolio in 2014 - the Hilton Okinawa Chatan.

About Hilton Worldwide

Hilton Worldwide is a leading global hospitality company, spanning the lodging sector from luxurious full-service hotels and resorts to extended-stay suites and mid-priced hotels. For 93 years, Hilton Worldwide has offered business and leisure travelers the finest in accommodations, service, amenities and value. The company is dedicated to continuing its tradition of providing exceptional guest experiences across its global brands. Its brands are comprised of more than 3,900 hotels and timeshare properties, with 650,000 rooms in 90 countries and territories and include Waldorf Astoria Hotels & Resorts, Conrad Hotels & Resorts, Hilton Hotels & Resorts, DoubleTree by Hilton, Embassy Suites Hotels, Hilton Garden Inn, Hampton Hotels, Homewood Suites by Hilton, Home2 Suites by Hilton and Hilton Grand Vacations. The company also manages the world-class guest reward program Hilton HHonors.



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