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Autograph Collection Hotels debut in South Africa with rebranding of five African Pride hotels

From contemporary urban to boutique country houses, each of these hotels offers travellers an enviable range of artistic, culinary and cultural adventures with a unique character and a defining sense of place

Autograph Collection Hotels debut in South Africa with rebranding of five African Pride hotels

From contemporary urban to boutique country houses, each of these hotels offers travellers an enviable range of artistic, culinary and cultural adventures with a unique character and a defining sense of place

Category: Africa Indian Ocean - South Africa - Industry economy - New brands / Affiliations
This is a press release selected by our editorial committee and published online for free on 2018-05-18


Autograph Collection Hotels , Marriott International’s distinctive collection of passionately independent hotels, today welcomed five African Pride Hotels to its growing global portfolio, marking the debut of the brand in South Africa. These hotels include, African Pride Melrose Arch Hotel, African Pride 15 on Orange Hotel, African Pride Mount Grace Country House & Spa, African Pride Irene Country Lodge, Arabella Hotel & Spa, Arabella Country Estate, and join the brand’s diverse portfolio of more than 135 one-of-a-kind hotels that champion values of vision, design and craft.

African Pride Melrose Arch Hotel

Ideally situated in the heart of Johannesburg, the 118 room, residential hotel is a unique blend of chic design and outstanding service. Located in a bustling neighborhood, brimming with cafés, al fresco dining, high street fashion and more, the hotel sets the tone for a distinctly contemporary urban experience within a pulsating city. Dine at the March Restaurant that offers global cuisine, or linger by the fire at the Library Bar over a drink or simply lounge by the crystal waters of the outdoor pool and be inspired by the oversized buckets and mirrors and the surprise design pop ups throughout the hotel that heighten the unique character and style of this hotel.

African Pride 15 On Orange Hotel

Set in the trendy Gardens area of Cape Town, the hotel is just a short distance from the city center and offers convenient access to the city’s world-famous landmarks. With 129 contemporary rooms, the hotel reflects a quirky style and stand-out decor. Soak up the Cape Town sun at the rooftop pool; indulge in a globally inspired menu at Savour; sip a cocktail in the elevated chandelier pod while enjoying panoramic views of the majestic Table Mountain; or pamper yourself with a relaxing spa.

African Pride Mount Grace Country House & Spa

Nestled amongst the ruggedly beautiful Magaliesburg Mountains, merely an hour’s drive from Johannesburg and Pretoria, the 121 room intimate hotel offers a serene country escape. Ignite the imagination and rediscover yourself in the serene gardens of the famed hydrotherapy spa. Relax in the Jacuzzi while listening to the soothing sound of the waterfall or escape in the sound flotation pool and let time fade away. Relish wholesome fresh food that showcases seasonal fruits and vegetables perfectly complementing the relaxing spa treatments at the Spa Café, indulge in delicious country garden style food with a chic flair at the award-winning Rambling Vine restaurant that features quarterly seasonal menus and an award winning wine list or try a 'fun’ meal at Twist where unlike other restaurants, the kitchen is brought into the restaurant with an unusual buffet style offering. The charming country setting makes this experience truly special.

African Pride Irene Country Lodge

In the quaint and historical village of Irene, in the heart of Gauteng, South Africa’s economic capital, lies African Pride Irene Country Lodge, a haven of peace and tranquility. The scenic long and winding oak- lined lane leading up to the lodge’s entrance leaves you feeling like you’ve left the city without actually having done so. With beautiful lakeside views, the lodge boasts of 75 spacious rooms a range of dining options and an award winning Spa. Irene is known for its roots in art and culture and the local markets are a testament to the creativity that abounds here. Irene Farm across the road from African Pride Irene Country Lodge, Autograph Collection provides an authentic country experience, where dairy cows are milked daily and the local shop stocks an abundance of farm fresh delicacies.

Arabella Hotel & Spa, Arabella Country Estate

Situated in the heart of the Kogelberg Biosphere, close to Hermanus' the world-famous whale watching destination, the 145 room Arabella Hotel & Spa overlooks a spectacularly attractive natural lagoon, surrounded by a lush landscape. The hotel boasts a 18-hole golf course designed by Peter Matkovich, ranked amongst the best in the country, exquisite on-site dining options, an award winning spa, a fully equipped fitness center, multiple swimming pools and more. Just an hour away from Cape Town, the Estate places you near a wide selection of outdoor adventure activities that provide enough and ore for an adrenaline rush.

“This is an incredibly exciting time for us, and we are thrilled to have the African Pride Hotels join Autograph Collection Hotels’ dynamic hotels in some the most desirable countries of the world,” said Alex Kyriakidis President and Managing Director, Middle East and Africa, Marriott International. “South Africa is a strategic growth market for us and key to our success in the region. A land of astounding diversity, it never fails to create an imprint on the minds and hearts of travellers from across the globe. This rebranding is in lockstep with the growing demand from consumers and their desire for unique and differentiated experiences wherever they travel.”

From contemporary urban to boutique country houses, each of these hotels offers travellers an enviable range of artistic, culinary and cultural adventures with a unique character and a defining sense of place.

“African Pride Hotels bring to life the vision of the brand and celebrate the distinctive character and individuality of each hotel by curating an authentic and enriching travel experience… Exactly Like Nothing Else,” said Neal Jones Chief Sales and Marketing Officer Middle East and Africa, Marriott International. “We are delighted to see these hotels join the brand’s global portfolio of iconic hotels in destinations like Dubai, Rome, Kuala Lumpur and London amongst others.”

About Autograph Collection Hotels

With more than 135 independent, one-of-a-kind hotels in the world’s most desirable destinations, Autograph Collection Hotels is a diverse and dynamic portfolio that champion values of vision, design and craft. Exactly like nothing else, Autograph Collection Hotels are hand selected for their rich character and uncommon details each celebrating the founder’s passion, thoughtfulness of design, inherent craft and connection with the locale.

About Marriott International

Marriott International, Inc. (NASDAQ: MAR) is based in Bethesda, Maryland, USA, and encompasses a portfolio of more than 6,500 properties in 30 leading hotel brands spanning 127 countries and territories. Marriott operates and franchises hotels and licenses vacation ownership resorts all around the world. The company also operates award-winning loyalty programs: Marriott Rewards, which includes The Ritz-Carlton Rewards, and Starwood Preferred Guest.


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