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Barceló Hotel Group is set to launch its third property in the UAE (United Arab Emirates)

The Spanish hospitality holding giant Barceló Hotel Group has announced a new milestone in its regional expansion plans.

Barceló Hotel Group is set to launch its third property in the UAE (United Arab Emirates)

The Spanish hospitality holding giant Barceló Hotel Group has announced a new milestone in its regional expansion plans.

Category: Middle East - United Arab Emirates - Industry economy - Hotel projects
This is a press release selected by our editorial committee and published online for free on 2018-08-20


The group will debut its newest project Occidental IMPZ Dubai, Conference and Events Centre, set to open in September 2018. The opening signifies the group’s plans to cement its brand presence in the Middle East and significantly increase its footprint across the next five years.

With close proximity to the EXPO 2020 landmark and only 30 minutes away from the Dubai airports, the new hotel will be located in the epicentre for corporates and offer an array of modern meeting and conference rooms for exhibitors.

From concept to completion, Occidental IMPZ Dubai, Conference and Events Centre represents a modern and striking additional to Dubai’s hospitality scene,” says Goulam Amarsy, CEO of Barceló Gulf, partner of Barceló Hotel Group in the Middle East.We continue to grow in UAE and we are adapting our strategy to suit the unique needs of the local residents as well as international business and leisure travelers. There is a strong demand for Barceló in the Middle East and a desire for the distinctive design, prime locationsand all-round top quality service that we are known for worldwide”.

The new property is just one of eight new ventures the group announced were in the pipeline for the Emirates – as commented earlier this year by Jaime Buxó, Chief Development Officer at Barceló Hotel Group. As a pioneer for hospitality globally, Barceló Hotel Group’s vision is to provide its excellence in service across the United Arab Emirates. Barceló Hotel Group currently operates two hotels in the region – Barceló Residences Dubai Marinaand Occidental Sharjah Grand - and planning to open new hotel Barceló Al Jadafin Dubai in June 2019.8.

Occidental IMPZ Dubai, Conference and Events Centre will offer 239 expansive rooms with accessible amenities and a contemporary interior. Catering to business travelers, the guestrooms and the five meeting rooms will be equipped with cutting-edge technology featuring Smart Automation System, Smart TVs and high-speed Wi-Fi. In addition, the hotel will provide with six unique cuisine offerings, a ballroom, conference area, two swimming pools and a fitness centre.

Guestrooms and Suites

The property will include two buildings adjacent to one another and connected via X. Both buildings – Target and Seeb, will each house111 and 128 spacious rooms as well as conferenceareas with projectors and screens. The vast ballroom and foyer will make for an ideal location to host bigger themed events. Divided into, classic and superior room, junior suites and suites, the hotel will welcome business and leisure guests to unwind, whilst exploring the cosmopolitan city and its surroundings.

Authentic Spanish Cuisine

Visitors can find a range of distinctive cuisine experiences that speaks to all the senses including an All-Day dining, Coffee Shop, Tapas Sports Bar, Pool Bar, a Rooftop Lounge, and a multifunctional dining offering.The outlets are set to revitalise the Dubai social scene with tastes and ambianceinspired bythe vibrantSpanish culture.

Wellness and Leisure

The property will feature anextensive gymnasium, giving guests the option to access box gym packages for high-intensive exercise, or sign up for a muscle relaxing yoga and pilates session. In addition, beauty and spa serviceswill be available and each building has its own temperature-regulated pool.

About the Barceló Hotel Group:

Barceló Hotel Group is a family run business with over 85 years of history. It is part of the extensive tourism offerings of the Barceló Group including tour operators, incoming services, an airline and 700 travel agencies.

The Barceló Hotel Group is the hotel division of the Barceló Group, which is the 3rd largest chain in Spain and the 29thin the world. It currently operates 247 leisure and city hotels with 4 and 5 stars, and over 53,000 rooms in 22 countries, all marketed under four brands: Royal Hideaway Luxury Hotels & Resorts, Barceló Hotels & Resorts, Occidental Hotels & Resorts y Allegro Hotels.


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