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Accor and Arora announce agreement to bring iconic Fairmont brand to Windsor (United Kingdom)

Leading augmented hospitality group Accor and Arora Group, one of the UK’s leading hotel owner-operators, today announced the signing of a prestigious luxury hotel, Fairmont Windsor Park.

Accor and Arora announce agreement to bring iconic Fairmont brand to Windsor (United Kingdom)

Leading augmented hospitality group Accor and Arora Group, one of the UK’s leading hotel owner-operators, today announced the signing of a prestigious luxury hotel, Fairmont Windsor Park.

Category: Europe - United Kingdom - Industry economy - Hotel projects
This is a press release selected by our editorial committee and published online for free on 2019-12-11


The hotel is currently undergoing a substantial multi-million pound redevelopment and is set to open in the second half of 2020.

The hotel will be the third Fairmont property in the United Kingdom, joining The Savoy in London, a Fairmont Managed Hotel, and Fairmont St Andrews in Scotland, and demonstrates the growing partnership with Arora Group.

Located adjacent to Windsor Great Park and Savill Gardens, the Windsor property is located on the former site of Savill Court Hotel and Spa, which was owned and operated by Arora Group. The site is being completely redeveloped to create a property in line with Fairmont’s globally-recognised standards.

With more than 75 locations around the globe, Fairmont is known for its grand and awe-inspiring properties, many of which are steeped in history and positioned as being at the heart of their local communities. The Windsor hotel promises to redefine luxury in the UK hospitality market, embracing the eclectic lifestyle of its location and boasting over 200 bedrooms and opulent suites, as well as a Royal Suite with exclusive access to a private section of the spa and wellness area.

The hotel will feature an impressive 2,500 square metre spa and wellness area, curated by leading industry experts, that will include both an indoor lap pool and outdoor vitality pool, treatment rooms, salt room, Hammam and Japanese foot spa with views over the courtyard and fire pit.

As part of its food and beverage offering, the hotel will have a tea lounge, specialist dining restaurant and a champagne bar serving champagne and wine from specially selected vineyards around the world. Additionally, there will be an all-day dining venue offering dishes prepared with locally sourced ingredients, incorporating a private dining space and a gin bar.

In one wing of the hotel, Fairmont Windsor Park will offer 16 elegantly designed meeting rooms including an 800 square meter pillar-free ballroom with the capacity to cater events of up to 700 guests and two stunning event spaces with natural daylight, access to private terraces, as well as bespoke landscaped gardens for outdoor functions.

Marc Dardenne, Chief Operating Officer, Luxury Brands, Accor Europe, said: “Through strategic investment, exceptional brand management and focused operations, Accor has established itself as a leader in the global luxury hotel market with a dedicated portfolio that includes many of the world’s most prestigious brands. We feel Fairmont is an ideal match for this remarkable hotel asset and look forward to showcasing all the brand has to offer in historic Windsor.”

Surinder Arora, Founder and Chairman of Arora Group, commented: “We are incredibly proud to bring the prestigious Fairmont brand to Arora’s growing portfolio of hotels. Over the last decade our estate has grown significantly, with this amazing new hotel joining our other flagship properties. Our team cannot wait to open the door to our first guests and ensure they receive the absolute highest standards of service in this beautiful property. This is so much more than a hotel – the dining options, stunning spa facilities and event spaces on offer, all set in this beautiful country location, make it an unmissable experience. We are so proud to be opening in Windsor and to have the Fairmont brand added to our portfolio.”

Speaking of the new signing, Thomas Dubaere, COO, Accor Northern Europe, added: “The signing of Fairmont Windsor Park with Arora Hotels reflects our expertise in the luxury segment and is an extremely exciting addition to our luxury portfolio in the UK. The signing also underlines our ambitious regional expansion plans demonstrating the UK’s continued role as a key global market.”

Sinead Hughes, Director of Grove Developments (the construction division of Arora Group) added: “Our development and construction team feel very privileged to be bringing to life what will be a high-quality luxury hotel in a country estate setting. To oversee such an ambitious project has been particularly rewarding and together with the Fairmont brand and we cannot wait to present the finished building, which with its striking design, opulent finishes and traditional exterior Jacobean architecture synonymous with the locale, will leave a lasting legacy”.

About Accor

Accor is a world-leading augmented hospitality group offering unique experiences in 4,900 hotels and residences across 110 countries. The Group has been acquiring hospitality expertise for more than 50 years, resulting in an unrivaled portfolio of brands, from luxury to economy, supported by one of the most attractive loyalty programs in the world. Beyond accommodation, Accor enables new ways to live, work, and play, by blending food and beverage with nightlife, wellbeing, and co-working. It also offers digital solutions that maximize distribution, optimize hotel operations and enhance the customer experience. Accor is deeply committed to sustainable value creation and plays an active role in giving back to planet and community via its Planet 21 – Acting Here program and the Accor Solidarity endowment fund, which gives disadvantaged groups access to employment through professional training. Accor SA is publicly listed on the Euronext Paris Stock Exchange (ISIN code: FR0000120404) and on the OTC Market (Ticker: ACRFY) in the United States.

About Fairmont

Fairmont Hotels & Resorts is where occasions are celebrated and history is made. Landmark hotels with unrivalled presence, authentic experiences and unforgettable moments have attracted visitors to Fairmont and its destinations since 1907. The Plaza in New York City, The Savoy in London, Fairmont San Francisco, Fairmont Banff Springs and Fairmont Peace Hotel in Shanghai are but a few of these iconic luxury hotels, forever linked to the special places where they reside. Famous for its engaging service, grand public spaces, locally inspired cuisine and celebrated bars and lounges, Fairmont promises a special brand of thoughtful luxury that will be remembered long after any visit. With a worldwide portfolio of more than 75 hotels, Fairmont also takes great pride in its deep community roots and leadership in sustainability. Fairmont is part of Accor, a world-leading augmented hospitality group offering unique and meaningful experiences in 4,900 hotels, resorts, and residences across 110 countries.


About Arora Hotels, a division of Arora Group

Arora Hotels is one of the UK’s leading hotel owner-operators with expertise in airport and city center hotel operations. Current hotels within the portfolio include Sofitel London Heathrow, Sofitel London Gatwick and Novotel London Stansted (under a franchise agreement with Accor), Renaissance London Heathrow (under a franchise agreement with Marriott), InterContinental London ‒ The O2, Holiday Inn Heathrow Terminal 5, Crowne Plaza London Heathrow Terminal 4, Holiday Inn Express London Heathrow Terminal 4 (under a franchise agreement with IHG), Hilton London Gatwick and Hilton Garden Inn London Heathrow Terminals 2 & 3 (under a franchise agreement with Hilton Hotel and Resorts), and Arora Hotel Gatwick/Crawley.

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