&BEYOND LAUNCHES VIRTUAL TRAVEL EXPERIENCES TO FUND CONSERVATION
Building on the success of their live streaming game drives, conservation-led luxury travel company &Beyond has extended its range of virtual safari and travel offerings to help fund conservation initiatives at the reserves that they manage, while keeping the dream of travel alive.
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&BEYOND LAUNCHES VIRTUAL TRAVEL EXPERIENCES TO FUND CONSERVATION
Building on the success of their live streaming game drives, conservation-led luxury travel company &Beyond has extended its range of virtual safari and travel offerings to help fund conservation initiatives at the reserves that they manage, while keeping the dream of travel alive.
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Category: Worldwide - Industry economy -
Tourism
This is a press release selected by our editorial committee and published online for free on 2020-06-03
Recognising the need for travel addicts to continue to make a meaningful connection with their favourite holiday destinations, the company began streaming twice-daily three-hour WILDwatch Live safaris at the beginning of April. Encouraged by a positive response from thousands of travel and wildlife enthusiasts, the brand has now launched &Beyond Connect, a range of virtual experiences aimed at giving their audience a taste of travel without the need to leave their living room.
While most of the offerings are available on a complimentary basis, the private online experiences offer a greater level of personalisation, with a percentage of the profits dedicated to conservation.The range of offerings includes:&Beyond TV: A weekly selection of live and recorded programmes
Virtual Experiences: The ability to book private online experiences hosted by &Beyond guides
Bateleur Magazine: A travel-inspired digital magazine
&Beyond Fireside Chats: A podcast channel with four themed shows&Beyond TV&Beyond’s twice-daily, three-hour live safaris will continue on WILDwatch Live. Helping to grow a new generation of conservation-minded travellers, &Beyond guides are also hosting the WILDchild TV: Becoming a Ranger series, which includes fun and entertaining activities and information for children. While the separate episodes are pre-recorded, there is also the option of booking live Q&A sessions aimed specifically at children. These provide young viewers with the opportunity to have all their questions answered. &Beyond rangers also give out tips and advice on activities for children to carry out at home.Virtual experiences to fund conservationCombining the growing need for more personal online connections with the opportunity to raise funds for conservation, &Beyond has also added a range of virtual experiences that can be booked online. The company has kicked off with the opportunity for erstwhile travellers to book a private Zoom session with one of the WILDwatch Live guides for themselves and up to five friends, using a maximum of up to six links. This allows wildlife enthusiasts to learn more about the animals seen on the live streamed drives and to reconnect with their favourite guides virtually while making a contribution towards essential conservation efforts. While 10% of the fee goes towards Africa Foundation, &Beyond’s community development partner of choice, the remainder is split between funding essential habitat maintenance, sustainability and conservation initiatives at the reserves, as well as the &Beyond guides.
Additional experiences coming soon include the ability to either watch the three-hour WILDwatch live broadcast with a private guide or to have an &Beyond guide interpret custom recorded content live. There will also be the ability to book Q&A slots on the Protect Our Planet series, hosted by conservation experts. Live cooking and cocktail demonstrations, as well as yoga and meditation sessions, are also planned.Bateleur MagazineWith the print issue of this magazine available to in-lodge guests once travel resumes, &Beyond is bringing these carefully curated and experientially narrated stories to armchair travellers by way of a dynamic digital version.Themed podcasts for personal conversationsRecognising that the best stories take place around a campfire, &Beyond is offering a selection of four themed podcasts that range from conversations with wildlife and conservation experts to informal chats about life in the bush, as well as tips and tricks on all kinds of topics, from design to photography. &Beyond Fireside Chats will be bringing these engaging and entertaining conversations to listeners through Apple, Google Play and other podcast streaming services.
ABOUT &BEYOND&Beyond designs personalised high-end tours in 13 countries in Africa, five in Asia and four in South America, offering discerning travellers a rare and exclusive experience of the world as it should be. We own and operate 29 extraordinary lodges and camps in iconic safari, scenic and island destinations in Africa and South America. This enables us to positively impact more than 9 million acres of wildlife land and 2 000 kilometres of coastline.
Established in 1991, &Beyond strives to leave our world a better place than we found it through our care of the land, wildlife and people, and the delivery of extraordinary guest experiences. We have established an intimate relationship with some of the world’s last remaining unspoiled natural places and the communities that surround them. In combination with our highly-skilled guides and rangers, this allows us to deliver extraordinary guest experiences that feel profoundly meaningful.
Please note: We are legally required to use the font ‘trebuchet’ when printing the ampersand in ‘&Beyond’. If this is not possible, please write it out in full, i.e. ‘andBeyond’. The referring website in your article should be www.andBeyond.com.
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