HIGH-END COOPERATION – STEIGENBERGER HOTELS & RESORTS JOINS FORCES WITH THE OTHEGRAVEN WINERY AND ITS OWNER GüNTHER JAUCH TO CREATE A RANGE OF EXCLUSIVE WINES (Germany)
Wines of the very highest quality will soon be available after Steigenberger Hotels & Resortsmarked its 90th anniversary by announcing the conclusion of a cooperation agreement with Othegraven Winery. |
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HIGH-END COOPERATION – STEIGENBERGER HOTELS & RESORTS JOINS FORCES WITH THE OTHEGRAVEN WINERY AND ITS OWNER GüNTHER JAUCH TO CREATE A RANGE OF EXCLUSIVE WINES (Germany)
Wines of the very highest quality will soon be available after Steigenberger Hotels & Resortsmarked its 90th anniversary by announcing the conclusion of a cooperation agreement with Othegraven Winery. |
Category: Europe - Germany - Events -
Communication/Marketing
This is a press release selected by our editorial committee and published online for free on 2020-12-17
Wines of the very highest quality will soon be available after Steigenberger Hotels & Resorts marked its 90th anniversary by announcing the conclusion of a cooperation agreement with Othegraven Winery. Othegraven is a traditional wine-growing estate on the River Saar, which is owned by Günther Jauch, a leading German TV personality. An exclusive edition of the company’s Riesling has been included on the wine menus of Steigenberger Hotel Restaurants in Germany since September. Othegraven’s offerings are set to be expanded next year, when a 2020 jubilee vintage and a Steigenberger Special Edition will both be added. The latter will be available in selected hotels.
“Othegraven combines many years of tradition with modern elements and the very highest quality standards. This is a precise reflection of the very essence of the Steigenberger Hotels & Resorts brand,” commented Denis Hüttig, Vice President Operations, Steigenberger Hotels & Resorts. “The Othegraven Winery is an ideal partner, and we are delighted to be working together to build on the 90-year history of Steigenberger Hotels & Resorts.”
Günther Jauch also very much welcomed the arrangements that the two companies have entered. “I am very pleased to be embarking upon this cooperation agreement. The linking of quality and tradition is something to which Steigenberger Hotels and my family wine estate are both committed in equal measure.”
The Othegraven Winery is located in the village of Kanzem on the River Saar and dates back to the 16th century. It has been owned by the family of Günther Jauch since 1805, whose own grandmother was also born there. Jauch took charge of the business together with his wife Thea in 2010.
About Steigenberger Hotels & Resorts
Steigenberger Hotels & Resorts is a Deutsche Hospitality brand. It represents the epitome of luxury and perfect hospitality. Visitors can choose from historic hotels rich in tradition, lively city residences and health and beauty oases at the very heart of nature. The portfolio includes 60 hotels in eleven countries in Europe, Asia and Africa. Deutsche Hospitality operates four further brands. MAXX by Steigenberger is a new and charismatic concept which places the focus on the essential in accordance with its motto “MAXXimize your stay”. Jaz in the City branded hotels reflect metropolitan lifestyle and draw upon the local music and cultural scene. IntercityHotel offers more than 40 modern upper mid-scale urban hotels, all of which are located within easy walking distance of railway stations or airports, whilst Zleep Hotels provide quality and design at an affordable price in Denmark and Sweden.
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