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Luxury Hotel in Los Angeles Introduces New Cocktail Culture™ (United States)

Luxury Hotel in Los Angeles Introduces New Cocktail Culture™ (United States)

Category: North America & West Indies / Carribean islands - United States - Industry economy - Trends / Expert's advice
This is a press release selected by our editorial committee and published online for free on 2008-04-18


Renaissance Montura Hotel Lets Guests Shake or Stir Custom Cocktails with New Cocktail Blocks

The Renaissance Montura Los Angeles Airport Hotel has recently introduced the new Renaissance Cocktail Culture™ in their brand new lobby bar, Flyghts.

The lobby bar, renamed Flyghts because of the hotel's close proximity to LAX Airport and because they specialize in martini and wine flights, now also offers guests the opportunity to create custom cocktails using dice-like cocktail blocks.

The new, interactive ritual is stirring up happy hour daily at the Renaissance Hotel near LAX. With the new Cocktail Culture, guests can roll the blocks to create the daily signature cocktail. Built with the freshest ingredients, the Renaissance cocktail blocks represent the five building blocks of the perfect cocktail: glassware, method of preparation, fresh ingredients, spirits and flavor profile. Five blocks with six elements each, make for 7,776 potential cocktail combinations.

Flyghts lobby bar is located within the lobby at the Renaissance Montura Hotel Los Angeles Airport at 9620 Airport Boulevard in Los Angeles, California 90045.



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