aloft(SM) hotels Now Taking Reservations in The City of Brotherly Love (United States)
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aloft(SM) hotels Now Taking Reservations in The City of Brotherly Love (United States)
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Category: North America & West Indies / Carribean islands - United States - Industry economy -
Hotel opening
This is a press release selected by our editorial committee and published online for free on 2008-06-04
New Hotel Offers Fresh Twist in the Travel Experience
Starwood Hotels & Resorts Worldwide, Inc. (NYSE:HOT) and its much anticipated new lifestyle brand, aloft hotels, announced today its reservation lines open for bookings for stays starting from September 8, 2008 at aloft Philadelphia Airport. Located only 1/2 mile from the Philadelphia International Airport, aloft Philadelphia Airport is conveniently located near the SEPTA R1 and provides easy access to downtown Philadelphia and all the historical sites it has to offer.
aloft, a vision of W Hotels, is shaking up the lodging industry with urban-influenced design, accessible technology, style and a social atmosphere. aloft offers a total sensory experience, with rooms featuring loft-like, nine- foot ceilings and oversized windows to create a bright, airy environment. The centerpiece of the aloft room is the ultra-comfortable signature bed, and large stylish bathrooms complement the guest experience with oversized walk-in showers and amenities created by bliss(R) spa. Each aloft room is also a combination high-tech office and entertainment center, featuring wireless internet access and a one-stop connectivity solution for multiple electronic gadgetry such as PDAs, cell phones, mp3 players and laptops -- all linked to a 42" flat panel HDTV ready television for optimal sound and viewing.
"In the same way that W Hotels broke the mold in the upscale hotel arena, aloft will raise the bar in the select-service category," said Nina Timani, Director of Sales and Marketing, aloft. "This hotel will be like none other in the Philadelphia market. It will be a true oasis in style and creativity."
Guests can book directly through http://www.alofthotels.com/ which features the best rate guarantee. Guests can also book via phone at 1-877-GO-ALOFT or with local Travel Professionals.
In addition to taking part in Starwood's new twist in travel hotel experience, all aloft guests have the option to participate in and earn points in Starwood's award-winning, industry leading Starwood Preferred Guest(R) program. Members at the Preferred guest level earn two points for every eligible dollar spent at over 850 participating hotels and resorts worldwide. Rates for aloft hotels are market-driven, and its Philadelphia hotel will on average, $200-$229/night.
An instant hit in the development community, the first aloft hotels are scheduled to open in summer 2008. The aloft brand has already announced more than 60 development projects, in more than 10 countries.
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