Starwood Preferred Guest® Rewards Travelers “Night After Night”
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Starwood Preferred Guest® Rewards Travelers “Night After Night”
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Category: Worldwide - Industry economy -
Trends / Expert's advice
This is a press release selected by our editorial committee and published online for free on 2009-01-09
Guests Have Unlimited Opportunity to Earn 500 Bonus Points per Night and 5,000 Bonus Points Every 10th Night at More Than 890 Hotels Worldwide
To kick-off its 10th anniversary celebration, Starwood Preferred Guest® today announces the launch of a rich, new promotion that rewards members with 10,000 bonus Starpoints® for every 10 nights stayed now through April 30, 2009.
Developed in direct response to member feedback, the “Night After Night” promotion heralds the return of the wildly popular reward of 500 bonus points per night. But the nightly rewards are now richer than ever with the addition of 5,000 bonus points for every 10th night stayed. Both new and established SPG members have an opportunity to earn unlimited bonus points during this period and can begin accruing immediately by registering at www.spg.com/nights.
SPG Starpoints can be redeemed for free nights at more than 890 participating hotels and resorts worldwide and Award Flights on hundreds of domestic and international airlines – all with no blackouts. Free Night Awards begin at just 2,000 Starpoints, which means after 10 nights under the “Night After Night” promotion, guests will have earned five Free Weekend Nights.
Starpoints can also be redeemed for gift certificates from SPG’s retail partners at www.spg.com/redeem. And through SPG Moments, members can use their points to escape to the extraordinary. The online auction enables members to bid on once-in-a-lifetime experiences, like receiving the VIP treatment at red carpet Hollywood movie premieres, championship sporting events and the year’s hottest concerts. A full list of current experiences for auction can be accessed at www.spg.com/moments.
With SPG Flights, the groundbreaking new program launched in September, members can redeem Starpoints to cover the entire cost of flights. By booking air travel at www.spg.com/flights, members can search for and select their preferred flight and class of service, and even earn airline miles. SPG Flights allows member to book flights with No Blackouts and includes taxes and booking fees in the price of the flight.
Designed as the simplest, most flexible and rewarding program of its kind, SPG launched in 1999 as the first hotel loyalty program to offer members no blackouts when redeeming points. Giving millions of members unprecedented access to more upscale and luxury hotels in more countries than any of its competitors, SPG has captivated travelers and generated loyalty through rich rewards, outstanding member recognition and distinctive redemption options. SPG is also the winner of more Freddie Awards than any other loyalty program.
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