Stein Hotels and Resorts rebranded as Franklyn Hotels and Resorts
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Stein Hotels and Resorts rebranded as Franklyn Hotels and Resorts
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Category: Worldwide - Industry economy -
New brands / Affiliations
This is a press release selected by our editorial committee and published online for free on 2009-02-20
Stein Hotels and Resorts, the pan-European specialist in small luxury lifestyle hotels, has rebranded as Franklyn Hotels and Resorts, following investment by KOP Group, Singapore.
Building upon Stein's fundamental strengths, but looking to a wider geographic platform, Franklyn Hotels and Resorts is a unique, pioneering brand, with a portfolio focusing on iconic, emblematic properties situated in areas of great natural or urban interest. The company now has global ambitions and is actively expanding.
Their philosophy is to combine the very best elements of the luxury lifestyle with the conveniences of today's modern world to create properties with an atmosphere of relaxed sophistication and subtle elegance. Franklyn will deliver bespoke, individual luxury to guests looking for an alternative to large, chain-operated hotels.
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