Aloft Washington National Harbor Teams up with Ketchup, National Harbor and Washington Life Magazine to Unveil D.C.’s Newest “Trend Destination” (United States)
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Aloft Washington National Harbor Teams up with Ketchup, National Harbor and Washington Life Magazine to Unveil D.C.’s Newest “Trend Destination” (United States)
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Category: North America & West Indies / Carribean islands - United States - Industry economy -
New brands / Affiliations
This is a press release selected by our editorial committee and published online for free on 2009-07-01
The dust has settled, the paint has dried and style seekers living in – or paying a visit to – the Nation’s Capital officially have a chic new destination at which to stay, play and savor the night away.
It’s the hip new Aloft Washington National Harbor and its onsite restaurant partner, the celebrity-infused Ketchup restaurant, both of which were officially introduced to Washington, D.C.-area media, trendsetters and VIPs during an all-day June 28 party hosted by Washington Life magazine at National Harbor in Prince George’s County, Md.
Hundreds of guests at the all-day party sipped on infusion cocktails at Aloft’s w xyz bar, munched on signature Ketchup menu items like Maryland Crab Cakes and Kobe Burger BLT Sliders, and toured the unique shops and condominiums at National Harbor, the dynamic 300-acre waterfront community blending premium office space, retail, restaurants, entertainment and living options just 15 minutes outside downtown Washington, D.C.
Opened in April 2009 as one of the hotel centerpieces of National Harbor, the Aloft Washington National Harbor represents a partnership between Starwood and NH-K Hotel, LLC, an investment group led by The Peterson Companies of Fairfax, Va. The hotel and just-opened Ketchup restaurant occupy a prime location overlooking the central plaza at National Harbor. Kokua Hospitality, LLC, of San Francisco, a property management affiliate of The Chartres Lodging Group, LLC, which is part of NH-K Hotel, LLC, manages the hotel.
In celebration of its opening, Aloft Washington National Harbor is offering special introductory 2009 weekend and weekday rates starting at just $129 and $139, respectively. In addition to offering one of the city’s best rates at a new hotel, the property features a version of Starwood’s Camp Aloft for Kidssm program tailored to families visiting the Nation’s Capital.
As a Vision of W Hotels, Aloft is shaking up the lodging industry with urban-influenced design, accessible technology, style and a social atmosphere. Aloft offers a total-sensory experience, with guest lofts featuring loft-like, nine-foot ceilings and oversized windows to create a bright, airy environment. The centerpiece of the loft room is the ultra-comfortable signature bed, and large stylish bathrooms complement the guest experience with roomy walk-in showers and amenities created by Bliss® spa.
Each Aloft guest loft is also a combination high-tech office and entertainment center, featuring wireless Internet access and plug & play, a one-stop connectivity solution for multiple electronic gadgetry such as PDAs, cell phones, MP3 players and laptops – all linked to a large flat panel HDTV-ready television for optimal sound and viewing.
Ketchup is the wildly popular West Hollywood, Calif., eatery and lounge from The Dolce Group partners Mike Malin and Lonnie Moore. Boasting the same sleek, sophisticated feel as the flagship location on Southern California’s Sunset Boulevard, Ketchup at the Aloft Washington National Harbor specializes in gourmet hamburgers, Kobe beef hot dogs, three kinds of fries and five varietals of homemade ketchups, as well as fresh fish and poultry dishes.
Celebrating Washington’s social, philanthropic, and “pollywood” scenes as well as its power elite, Washington Life magazine has been the region's premier luxury lifestyle publication since 1991. It’s published ten times a year and has circulation of 60,000.
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