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Hotel Indigo Opens Property in Durham, NC (United States)

Hotel Indigo Opens Property in Durham, NC (United States)

Category: North America & West Indies / Carribean islands - United States - Industry economy - Hotel opening
This is a press release selected by our editorial committee and published online for free on 2009-08-31


First of five N.C. properties opens, second to open later this year in Asheville

Hotel Indigo today announced the opening of Hotel Indigo Durham-Research Triangle Park, the first of five properties planned for North Carolina. The 125-room new-build boutique hotel will be joined later this year by a 100-room property in Asheville; additional deals are signed in Charlotte, Wilmington and Winston Salem.

The new hotel is conveniently located off Interstate 40, in the heart of Research Triangle Park, a 7,000 acre development that is home to more than 170 companies, from Fortune 100 research companies to start-up operations and federal agencies.

“As a world-renowned center for innovation, Research Triangle Park is an ideal location to introduce our innovative boutique brand to our guests in North Carolina,” said Gina LaBarre, vice president, Brand Delivery, the Americas. “The Interpret Indigo design program will allow us to offer a unique experience at each of these five properties, while still providing the service culture and consistency that our guests expect."

Hotel Indigo Durham features a renewable exterior building mural, showcasing the brand’s iconic nautilus shell. Inside the hotel, photographic murals of local flowers are incorporated in the guest rooms and public areas, designed in a color palette of vibrant shades of green and blue. Additional design elements intended to inspire relaxation include a meditation courtyard and exterior water feature.

Minutes from the Raleigh-Durham International Airport, Hotel Indigo Durham provides convenient access to downtown Raleigh and Durham. The property is located within walking distance of several restaurants and provides a complimentary shuttle to nearby dining, theatre and shopping. Several educational institutions are within a short drive of the hotel, including Duke University, University of North Carolina at Chapel Hill and North Carolina State University.

Hotel Indigo Durham features inviting guestrooms with plush bedding, hard-surface flooring with area rugs, a spa-inspired bath experience, and complimentary high-speed Internet access in guestrooms and public spaces. The hotel also offers gourmet menu items and full service-bar at Phi Bar and Bistro, complimentary parking, a 24-hour business center, and 1,600 square feet of meeting space for business functions or special events.

The Hotel Indigo Durham-Research Triangle Park is owned and managed by Shrijee, LLC, under a license agreement with IHG (InterContinental Hotels Group), [LON: IHG, NYSE:IHG (ADRs)], the world’s largest hotel group by number of rooms.

Meeting the desires of today’s traveler, Hotel Indigo is an upscale boutique brand that delivers a refreshing and inviting guest experience that is truly reflective of the local community. From the locally-inspired murals to the seasonal renewal program where the images, music, scent, and menu items change four times a year, Hotel Indigo gives guests a vibrant, engaging and genuine boutique experience.

With the addition of Hotel Indigo Durham there are currently 31 Hotel Indigo properties open worldwide and more than 60 hotels under development, either in the pipeline or in final negotiation. By the end of 2009, Hotel Indigo will almost double its footprint in the Americas by opening properties in New York City, San Antonio, and Miami Beach. For more information on Hotel Indigo, or to make reservations, please visit www.hotelindigo.com.

Hotel Indigo participates in IHG's guest loyalty program, Priority Club® Rewards. With 44 million members worldwide, Priority Club Rewards is the industry's first and largest guest loyalty program. Guests can enroll for free by logging on at priorityclub.com, by calling 1-888-211-9874 or by inquiring at the front desk of this hotel or any of IHG's more than 4,300 hotels worldwide.



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