Starwood Hotels and Resorts and American Express announce new relationship in Canada
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Starwood Hotels and Resorts and American Express announce new relationship in Canada
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Category: North America & West Indies / Carribean islands - Canada - Industry economy -
New brands / Affiliations
This is a press release selected by our editorial committee and published online for free on 2009-12-18
Starwood Hotels & Resorts Worldwide and American Express Canada are extending their successful relationship into the Canadian market with the launch of two new cobranded credit cards
Starwood Hotels & Resorts Worldwide, Inc. and American Express Canada announce a new partnership to issue co-branded rewards based credit cards in Canada.
The two companies will launch the Starwood Preferred Guest(R) Credit Card from American Express and the Starwood Preferred Guest(R) Business Card from American Express, set for release in the first quarter of 2010. These two new cards will provide members in Canada the fastest way to earn Starpoints(R) towards free hotel nights as well as free flights.
Full product details will be available in the coming months, but the two companies reveal that it will come with a significantly accelerated points earning feature. For the first time in Canada, Cardmembers will earn 1 Starpoint for every $1 charged to the card. In addition, Cardmembers can earn a bonus of 10,000 Starpoints, earning members up to three free award nights. Eager consumers can be among the first to find out more about the cards by signing up for the waitlist on www.spg.com/canadacreditcard.
"Canadians will soon be able to earn Starpoints faster than ever at an accelerated rate with our new consumer and small business credit cards from American Express," said Chris Holdren, Senior Vice President of Starwood Preferred Guest. "We are thrilled to partner with American Express and know our Canadian members will enjoy the phenomenal customer service that American Express is known for."
"The partnership with Starwood is a perfect fit for us. Starwood operates some of the best hotels and resorts in the world and the new card program is ideal for discerning customers who are interested in the fastest way to earn Starwood points," said Denise Pickett, President and CEO of American Express Canada. "At American Express we pride ourselves on offering the most diverse reward offering in Canada, and we are delighted to add Starwood to our unstoppable line-up of rewards programs."
The cards will provide members with access to all the award-winning features of the Starwood Preferred Guest Program, including instant redemptions, SPG Flights and no blackout dates. In addition, Cardmembers will receive benefits that make it even easier to earn free stays at Starwood's nearly 1,000 properties that span 100 countries and nine distinct brands including St. Regis(R), W(R), Westin(R), Sheraton(R), Four Points by Sheraton(R) and Le Méridien(R).
Consumers can visit www.spg.com/canadacreditcard for more details on the upcoming launch.
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