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MKG Hospitality: Tour de France Boosts hotel performance

MKG Hospitality: Tour de France Boosts hotel performance

Category: Europe - France - Industry economy - Figures / Studies
This is a press release selected by our editorial committee and published online for free on 2010-08-13

The 2010 Tour de France yet again proves to be a trophy winning event for hoteliers lucky enough to host the various race stages, with all key indicators skyrocketing compared to the corresponding period last year.

The 2010 Tour de France fuelled a massive increase in hotel demand at all stages of the event in July, driving average prices upwards and overall hotel result.



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