Absolute Hotel Services signed up to manage U Le Mirage Doha, Qatar
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Absolute Hotel Services signed up to manage U Le Mirage Doha, Qatar
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Category: Middle East - Qatar - Industry economy -
Hotel projects
This is a press release selected by our editorial committee and published online for free on 2010-10-26
Jonathan Wigley, CEO of Absolute Hotel Services is delighted to announce the newest member of the rapidly growing U Hotels & Resorts brand. U Le Mirage Doha which is scheduled to open in August 2011 unveils new horizons for U Hotels & Resorts – enjoying the unique distinction of being the first step of a strategic expansion of the brand into the Middle East.
U Hotels & Resorts have entered into a management agreement with Qatar’s Gulf Trading and Contracting Company W.L.L (GTC). The company comprises a diverse portfolio of businesses headquartered in Doha, Qatar. GTC currently owns and operates three premier hospitality properties which include serviced residences, suites and apartments in the exponentially burgeoning metropolis of Doha.
Speaking on behalf of Gulf Trading and Contracting (GTC), Mr. Vatche Yergatian, the CEO of Le Mirage Hospitality Services and Catering Concepts said “This project will be the first of its kind in Doha – a hotel which promises intimacy, character and an assurance of premium quality for both the business as well as the leisure traveler. With an emphasis on personalized, bespoke experiences, guests can “design” or “tailor make” their visit to perfectly suit their individual tastes. A prime location, enhanced by the unique concept of service and style which is the hallmark of U Hotels & Resorts will indeed differentiate us. Encouraged and enthused by the brand’s impressive expansion into Thailand, India, Vietnam, Indonesia, Laos and Cambodia, we believe we have a winning formula.”
This iconic hotel enjoys a prime location in the city centre. Embodying the attributes, philosophy and unique style of the parent brand – the architectural design of U Le Mirage, Doha offers guests a contemporary interpretation of the local heritage and culture. This exceptional décor will be manifested in the guest rooms and public spaces with the finest quality furniture, furnishings, fittings and works of art.
The 120 – room U Le Mirage Doha will feature 78 superior rooms, 36 deluxe rooms and 6 suites with room sizes ranging from 33 square meters for superior rooms to 66 square meters for suites. The design and style of the rooms is contemporary; exuding lavishness and style. Each room offers guests the ultimate comfort of luxury bedding with deluxe amenities including a LCD flat screen television, a comfortable lounge area, wired and Wi-Fi internet access along with a work desk fitted with an iPod and iDocking station.
U Le Mirage Doha promises to offer world class culinary and dining experiences which include a 24 hour multi ethnic restaurant, a café with a deli and an exquisite roof top lounge.
Guests have the option of keeping fit in a state of the art fitness centre with a view of the stunning Doha skyline or simply unwinding in the beautifully designed pool with an outdoor Jacuzzi. Spoilt for choice, guests can relax and rejuvenate at the traditional spa facility equipped with two single en-suite treatment rooms, a Turkish bath, sauna, an indoor plunge pool, Jacuzzi and a Vichy shower treatment room.
The hotel caters for meetings and social events with an extravagant 280 square meters of floor area allocated specially for three meeting rooms and a board room. Flexibility is a key feature allowing for the meeting rooms to be combined and configured in different layouts so as to suit the convenience of the organizers. A fully equipped business centre with a library will be located adjacent to the meeting rooms providing guests the convenience of PC stations and internet access.
“We are delighted to announce the expansion of the U Hotels & Resorts brand into the Middle East. Doha is an alluring blend of culture and contemporary lifestyle which aligns perfectly with our brand essence. We are confident U Le Mirage Doha will be an iconic flagship marking the commencement of our aggressive expansion into the region. In the near future, we will be announcing four new hotels under the U Brand umbrella for the region” said Mr. Jonathan Wigley, CEO of Absolute Hotel Services Co. Ltd. He went on to add “U le Mirage Doha will be very popular with those who seek character, convenience, efficiency and uncomplicated services in a hotel; yet want to be inspired and cared for by genuine hospitality. Our unique brand attributes and services namely the 24 hours use of the room, breakfast whenever wherever, free Wi-Fi and more will be some of the many key demand and differentiating drivers for this beautifully designed hotel. Undoubtedly, U Le Mirage, Doha will prove itself to be the quintessential business and social destination for the city of Doha”.
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