Bulgari launches new fragrance at AYANA Resort and Spa Bali (Indonesia)
Bulgari launched its new fragrance for men, Aqva Amara, at AYANA Resort and Spa, an award winning resort located on 77-hectares of cliff-top land above the Indian Ocean. The resort’s location complemented the distinctive aquatic character of this highly-anticipated perfume. |
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Bulgari launches new fragrance at AYANA Resort and Spa Bali (Indonesia)
Bulgari launched its new fragrance for men, Aqva Amara, at AYANA Resort and Spa, an award winning resort located on 77-hectares of cliff-top land above the Indian Ocean. The resort’s location complemented the distinctive aquatic character of this highly-anticipated perfume. |
Category: Asia Pacific - Indonesia - Events -
Communication/Marketing
This is a press release selected by our editorial committee and published online for free on 2014-02-10
Bulgari invited key regional press to Bali to celebrate the fragrance’s launch with a series of oceanic inspired experiences to match the aquatic theme. Guests gathered for sunset cocktails at the jawdropping Rock Bar, located on natural rocks 14 meters above the ocean, before a seafood barbecue dinner at the adjacent sand-floored Kisik seafood restaurant. The next day, guests enjoyed signature spa treatments at AYANA’s Thermes Marins Bali Spa, renowned for its thalassotherapy and marineinspired wellbeing rituals such as the ‘Sand, Sea and Shell’ body treatment. This treatment includes a Sand & Shell body scrub, refreshing Sea Crystal Mineral Bath, soothing body massage, and detoxifying Green Sea Mud Body Wrap. With complete immersion in the natural healing power of the ocean, this spa ritual was the perfect pampering experience to complement the regional launch of Aqva Amara.
Perfumer Jacques Cavallier enriched the fragrance’s composition with noble ingredients making it more luxurious, while preserving the distinctive aquatic and Mediterranean character. Named after “bitter water” in Italian, Aqva Amara includes accords of Sicilian mandarin mixed with oil of neroli flower, with base notes of Indonesian patchouli and white incense olibanum.
About AYANA Resort and Spa
Named after a ‘place of refuge’ in Sanskrit, AYANA Resort and Spa enjoys majestic ocean views along its 1.3km coastline on cliffs above Jimbaran Bay, just 12km from Bali’s airport. Guests enjoy unrivaled sanctuary from the resort’s location within the 77-hectare Karang Mas Estate, which is also home to RIMBA Jimbaran Bali, a 282-room hotel, and AYANA Residences, Bali’s first purely residential community integrated with a 5-star resort. AYANA’s 368 guestrooms comprise 78 private pool villas and a 290-room hotel. Resort highlights include the 22,000sqm Thermes Marins Thalasso spa with one of the world’s largest Aquatonic Seawater Therapy Pools and the Spa on the Rocks villas set amidst the Indian Ocean. There are five purpose-built wedding venues; the avant-garde Champa Garden for grand-scale events; four freshwater swimming pools including a children’s pool; a salt-water, infinity edged Ocean Beach Pool at the cliff’s base, accessed via an inclinator;12 dining venues; 18-hole golf putting course; tennis pavilion; jogging/cycling path; fitness center; children’s center;perfume-making studio and boutiques; comprehensive meeting facilities and business center; and resort-wide WIFI.
Awards include:
Conde Nast Traveler readers’ choice awards
2012 Gold List: World’s Best Hotels and Resorts
2011 #1 Best Resort in Asia
2010 #1 Spa Resort in the World
DESTINASIAN READERS’ CHOICE AWARDS
2012 #1 Resort Spa in Asia-Pacific
#1 Best Hotel in Bali
TRAVEL + LEISURE READERS’ AWARDS
2013 World’s Best Hotels
2012 Asia’s Best Resorts (#15)
About Capella Hotel Group
Capella Hotel Group based in Atlanta, Georgia, U.S.A. was founded in 2002 by legendary hotelier Horst Schulze. The principals of the company leverage unparalleled hospitality experience and a diverse track record of operating worldclass hotels and resorts to create value through superior service at luxury, world-class properties and conference centers in gateway cities and high-profile resort destinations around the world. Capella Hotel Group has successfully launched two hotel brands, Capella and Solis, and manages leading independent brands including AYANA. They have helped reshape concepts of luxury service throughout the hospitality and service industries and created the unparalleled Canon service standards introduced at AYANA, underpinning the resort’s commitment to excellence and guest satisfaction
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