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BAGLIONI HOTELS & RESORTS AND BORSALINO JOIN FORCES IN A CELEBRATION OF ITALIAN EXCELLENCE (Italy)

Baglioni Hotels & Resorts and Borsalino are delighted to announce the launch of an original new partnership, in a hat tip to Italian excellence around the world.

BAGLIONI HOTELS & RESORTS AND BORSALINO JOIN FORCES IN A CELEBRATION OF ITALIAN EXCELLENCE (Italy)

Baglioni Hotels & Resorts and Borsalino are delighted to announce the launch of an original new partnership, in a hat tip to Italian excellence around the world.

Category: Europe - Italy - Events - Communication/Marketing
This is a press release selected by our editorial committee and published online for free on 2021-04-28


The initiative brings together Italy’s leading 5-star hospitality Collection and the most famous name in luxury headwear. These are two brands from different sectors united by shared values and an enduring passion for quality as an integral part of an all-Italian luxury lifestyle ideal.

The centrepiece of this partnership is a limited edition of the iconic Borsalino hat for guests at the exclusive Baglioni Resort in the Maldives, opened in August 2019.

Made by hand, like every product by the historic millinery firm, the gift is elegantly presented in a white Borsalino branded box. An exclusive Baglioni Resort Maldives personalised band stands out inside.

Both renowned for their meticulous attention to detail and impeccable client care, Baglioni Hotels & Resorts and Borsalino have created this exclusive product to extend and renew that unique mix of tradition and innovation that has always set them apart.

Baglioni Hotels & Resorts has long been an ambassador of fine Italian hospitality, offering a Collection of private, elegant, intimate places to stay. Under CEO Guido Polito’s stewardship, the brand has developed a concept of contemporary luxury centred on bespoke service to the guest every day. There are now 6 exclusive hotels in the heart of Europe’s finest art cities (from Florence to Venice and Rome) and 3 resorts – in Punta Ala, in the Maldives and the brand-new Baglioni Resort Sardinia; situated just north of San Teodoro on beautiful Lu Impostu beach, it is set to open on 1 June 2021.

Borsalino is Italy’s longest-established specialist maker of luxury hats. This pioneering Italian brand is universally renowned for its unmistakable quality, elegance and style. Borsalino has been making hats in Alessandria since 1857 in a process that marries industrial vision and true artisanal spirit. Borsalino products are available in the brand’s 9 boutiques, from around 550 selected outlets worldwide, and on the official website, www.borsalino.com.

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