MBC & ATLANTIS THE ROYAL (United Arab Emirates)
MBC is redefining background music whilst Atlantis The Royal is redefining luxury as the "most ultra lux experiential resort in the world" |
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MBC & ATLANTIS THE ROYAL (United Arab Emirates)
MBC is redefining background music whilst Atlantis The Royal is redefining luxury as the "most ultra lux experiential resort in the world" |
Category: Middle East - United Arab Emirates - Suppliers -
Providers
This is a press release selected by our editorial committee and published online for free on 2023-03-21
Filed by MUSIC BRAND COMMUNICATION
A Perfect Partnership
We are extremely proud to announce that MBC is working in partnership with Atlantis The Royal to curate all the bespoke music for the ultra lux resort.
Our expert curators and sound architects have created perfect playlists for all the F&B outlets, public spaces, wellness centre, VIP cars and in room music.
The music we create is an integral part of the whole guest experience, cleverly defining the space and ambiance whilst skilfully creating many magical memories for the clientele.
Attention to detail
The Atlantis The Royal is the pinnacle of luxury, only using the creme de la creme of architects, designers and artists.
We are the world's leading sound design agency and our purely artisanal approach and years of experience made us the ideal music partner for such a creative and diverse project, which has pushed boundaries and taken luxury hospitality to a whole new level.
We are honoured to be working with such a uniquely distinguished and celebrated hotel, which values the creativity of artists. Here we see "artists working with artists so every detail ignites your senses and electrifies your soul".
Our playlists are original and thought provoking, with every track being hand picked.
MBC's CEO Stephane Malca commented,"This has to be one of my favourite projects to date, just the sheer scale and variety made it an enormously challenging and creative project. The research alone took months as it was essential that every playlist was perfect. The dynamics of the team made the whole experience extremely rewarding"
Who we are
Music Brand Communication is an international music agency that specialises in the curation of bespoke artisanal playlists for luxury brands.
With excellent credentials and over 15 years' experience in the luxury hospitality industry, we are one of the world's pioneering sound design agencies.
Unlike other companies that use generic playlists created by algorithms, we are a passionate team of professional musicians and DJs who are constantly updating our playlists to reflect new music trends, keeping our music fresh and original for your guests.
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