CARLTON CANNES, A REGENT HOTEL UNVEILS NEW ORLEBAR BROWN SWIM SHORTS FEATURING THE PROPERTY'S FAMED FAÇADE (France)
The iconic façade of the Carlton Cannes, a Regent Hotel adorns an exclusive pair of new Orlebar Brown signature swim shorts launched today. |
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CARLTON CANNES, A REGENT HOTEL UNVEILS NEW ORLEBAR BROWN SWIM SHORTS FEATURING THE PROPERTY'S FAMED FAÇADE (France)
The iconic façade of the Carlton Cannes, a Regent Hotel adorns an exclusive pair of new Orlebar Brown signature swim shorts launched today. |
Category: Europe - France - Events -
Communication/Marketing
This is a press release selected by our editorial committee and published online for free on 2023-07-05
Emblazoned with the hotel’s majestic Belle Epoque frontage, this season’s shorts are now available to purchase from the brand new Orlebar Brown boutique at the Carlton Cannes, a Regent Hotel – part of IHG Hotels & Resorts’ luxury and lifestyle collection.
Akin to the hotel itself, the design seamlessly stitches cinematic style with poolside glamour. The scene shows a quintessentially Côte d ’Azure morning of 1959, captured by decorated American photographer Slim Aarons.
A legend within fashion and society titles for his images of socialites, jetsetters, and celebrities, Aarons says himself he made a career "photographing attractive people doing attractive things in attractive places".
Carlton Cannes, a Regent Hotel has partnered with Orlebar Brown to celebrate the opening of the brand’s new boutique located within the hotel.
The boutique was built during the two-year grand scale renovation of the hotel, which reopened in March.
The rebirth of the beachfront property skilfully preserved the hotel’s historic features including the famed façade which now features on the Orlebar Brown shorts.
The new Orlebar Brown boutique is positioned poolside at the Carlton Cannes, a pool which is the largest hotel infinity pool in the city.
Style conscious guests can browse and buy from its elevated collection of swim, beach and resort wear.
Pieces have been sported by notable names including Leonardo DiCaprio, Novak Djokovic, JayZ, Marc Jacobs, Ryan Reynolds and Hugh Jackman, as well as appearing on screen in the James Bond film ‘Skyfall’ as worn by Daniel Craig.
The Classic Swim Shorts were the genesis of Orlebar Brown. Not just a swim short — it’s a short you can swim in, made from fabrics repurposing 100% recycled plastic waste and based on the pattern of a traditional man’s tailored trouser.
The Orlebar Brown classic swim shorts offer the perfect blend of form and function, crafted from quick-drying nylon fabric with signature side-fasteners to adjust. Each pair is made from 61 elements and designed to give you effortless style from Le C Club to Carlton Beach Club.
Tom Rowntree, Vice President of Luxury Brands at IHG Hotels & Resorts, said: “Orlebar Brown is a fitting fashion partner for the Carlton Cannes, a Regent Hotel. Their designs are a recognised wardrobe staple of the decerning Regent traveller. We are thrilled to join forces to bring this unexpected embellishment to the guest experience and it is a joy to see the hotel immortalised in a design celebrating many of the hallmarks of the Regent brand.”
About IHG
IHG Hotels & Resorts [LON:IHG, NYSE:IHG (ADRs)] is a global hospitality company, with a purpose to provide True Hospitality for Good.
With a family of 18 hotel brands and IHG One Rewards, one of the world's largest hotel loyalty programmes, IHG has over 6,000 open hotels in over 100 countries, and more than 1,900 in the development pipeline.
- Luxury & Lifestyle: Six Senses Hotels Resorts Spas, Regent Hotels & Resorts, InterContinental Hotels & Resorts, Vignette Collection, Kimpton Hotels & Restaurants, Hotel Indigo
- Premium: voco hotels, HUALUXE Hotels & Resorts, Crowne Plaza Hotels & Resorts, EVEN Hotels
- Essentials: Holiday Inn Hotels & Resorts, Holiday Inn Express, avid hotels
- Suites: Atwell Suites, Staybridge Suites, Holiday Inn Club Vacations, Candlewood Suites
- Exclusive Partners: Iberostar Beachfront Resorts
InterContinental Hotels Group PLC is the Group's holding company and is incorporated and registered in England and Wales. Approximately 345,000 people work across IHG's hotels and corporate offices globally.
About Regent Hotels & Resorts
Guests have made grand entrances through the doors of Regent Hotels & Resorts for more than half a century. Born in 1970, our collection of modern hotels and resorts are home to stays both serene and sensational. The type of experiences that spark stories and charm even the most seasoned of travellers. Regent Hotels & Resorts hotels are located in some of the globe’s most inspiring must-see destinations, from urban streetscapes rich in culture to ports with breath-taking seaside views. An invitation to life’s most scenic moments. Regent hotels are amongst the most well-known luxury hotels in the world, with nine open hotels including the exclusive Regent Phu Quoc, Regent Chongqing, Regent Hong Kong, Regent Shanghai Pudong and Carlton Cannes, a Regent Hotel. Eight further properties are due to open in the next five years in Santa Monica, Bali, Kuala Lumpur, Sanya, Shenzhen, Shanghai on the Bund and Kyoto.
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