ACCOR BRINGS THE BRAND HANDWRITTEN COLLECTION TO VALTELLINA (ITALY)
The Group expands its portfolio in Italy with the signing of a new franchise agreement in Sondrio |
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ACCOR BRINGS THE BRAND HANDWRITTEN COLLECTION TO VALTELLINA (ITALY)
The Group expands its portfolio in Italy with the signing of a new franchise agreement in Sondrio |
Category: Europe - Italy - Industry economy -
New brands / Affiliations
This is a press release selected by our editorial committee and published online for free on 2023-08-28
Accor - the world's leading hospitality group - strengthens its presence in Italy with the signing of a new franchising agreement with PPN HOSPITALITY, which will see the Grand Hotel della Posta in Sondrio become part of the Handwritten Collection brand, from April 2024.
The Grand Hotel della Posta is a historic building located in the centre of Sondrio, between the Alps and Lake Como, in the heart of the Valtellina and perfectly embodies the collector's style of the Handwritten Collection brand.
After some work, the hotel will offer its guests 38 rooms, the renowned 1862 Ristorante della Posta, the Felix Café, 7 meeting rooms, Spa and Fitness centre.
"Grand Hotel della Posta is a benchmark for hospitality in Valtellina. We are confident that joining the Handwritten Collection, as part of a customised portfolio of Accor, a world leader in the hospitality sector, will give the hotel and the destination the visibility and enhancement it deserves, attracting Italian and international tourists thanks to its excellent location and unique personality," says Filippo Cavandoli, CEO & founder PPN Hospitality.
"The Accor group's strategy is based on sustainability and the conversion of existing structures: enhancing what you have is not only good for the environment but benefits the whole community in terms of jobs and support for the area. Thanks to the collaboration and mutual trust with our partner PPN Hospitality, we can bring an international hospitality brand to Valtellina and I am sure that the combination of this extraordinary destination with the charm of the Handwritten Collection brand will make the new hotel a place full of history and charm, all year round, for every guest," says Ettore Cavallino, Senior Director Development Italy Greece & Malta.
Set in the heart of the Alps, Sondrio is a little jewel, made of wood, water and stone. The historic city centre leaves its mark on the visitor with its winding alleys and courtyards, the aristocratic palazzos and the country-style houses.
Sondrio is the ideal point of departure for trips to places of cultural interest, immersed in the unique atmosphere of the mountains, among vineyards, ancient hamlets and aristocratic residences.
Just a few kilometres out of town you can admire fabulous mountain panoramas seated comfortably in the cars of the Bernina Express, or walk 140 meters above ground on Europe’s highest Tibetan-style bridge
Launched in early 2023, with a tailor-made approach, the Handwritten Collection brings together establishments with unique personalities that intimately reflect the character and warmth of their owners: tastes, passions and little 'quirks' that guests, just like a handwritten note, can experience and breathe in during their stay.
About Handwritten Collection
Handwritten Collection was created in 2023 to bring together hotels with a unique personality, intimately reflecting the character and warmth of the people who love and look after them. Believing hotels are where genuine connections are made and authentic travel experiences are enriched, the hoteliers of Handwritten Collection invite travelers to experience a twist on traditional hospitality without turning it on its head. The guest experience at Handwritten Collection brings to life the spirit of the host, their tastes, their passions and the little quirks of their personality. Handwritten Collection portfolio is expected to reach 250 hotels by 2030 throughout the globe with properties already opened in Australia, France and China. Handwritten Collection is part of Accor, a world-leading hospitality group counting over 5,400 properties throughout more than 110 countries, and a participating brand in ALL - Accor Live Limitless – a lifestyle loyalty program providing access to a wide variety of rewards, services, and experiences.
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