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LUXE HEADS TO MYKONOS FOR ITS FIFTH PRESTIGIOUS, HIGH-END INCENTIVE EVENT (Greece)

From 16-19th May, leader in MICE trade shows, M&I, is taking its specialist LUXE event to the world-renowned island of Mykonos, Greece.

LUXE HEADS TO MYKONOS FOR ITS FIFTH PRESTIGIOUS, HIGH-END INCENTIVE EVENT (Greece)

From 16-19th May, leader in MICE trade shows, M&I, is taking its specialist LUXE event to the world-renowned island of Mykonos, Greece.

Category: - Greece - Exclusive experiences - Calendar
This is a press release selected by our editorial committee and published online for free on 2025-05-05



Photo credit © M&I


Designed to connect luxury brands and venues (luxury providers) with top buyers (curators) organising high-end incentives and VIP groups, LUXE is M&I’s most premium event experience.

CEO of M&I, Richard Barnes said: "In its fifth iteration, LUXE is the strongest it’s ever been. As our exclusive LUXE Collective grows and our destination discovery deepens, we continue to find destinations innovating in the luxury incentive space. Of course, Mykonos was in our sights, given it’s the high-end incentive destination in Europe, boasting a range of five-star properties and a glittering bay of world-famous beach clubs.”

LUXE promises to connect 90 luxury providers with 100 curators in the luxury MICE market, specifically high-end incentives and VIP events. The intimate size is a testament to its highly selective guest list.

Guests will gather at Myconian Collection’s breathtaking Elia Bay properties – Myconian Imperial, Avaton, and Villa Collection, where curators can experience each of the properties’ offerings firsthand.

Delegates, named the ‘LUXE Collective’, will partake in 30 one-to-one meetings with professionals relevant to their business, thanks to M&I’s AI matchmaking technology.

An afternoon will be dedicated to destination-themed shared experiences. These will showcase the rich offerings of Greece’s most celebrated island while boosting delegate face time. A variety of authentic and unique experiences are on offer, from scuba diving and a private cruise to horse riding on the beach.

Meanwhile, evenings will provide the LUXE Collective with time to unwind, reflect, and authentically connect. Soirées will be held at Myconian DEOS Hotel, Kalesma Mykonos, and the Royal Myconian – elegant venues perfectly reflecting LUXE’s core values.
M&I has partnered with Myconian Collection, Kalesma Mykonos, Luxury Greece DMC & Travel, Golden Voyage, and Audiotech for Luxe Mykonos.

About M&I

M&I’s leading events for MICE professionals have united and inspired the industry since 2004. Their wide portfolio of events catering to MICE industry needs - including specialised events focusing on segments such as healthcare, luxury incentives, and the independent sector - creates business connections across multiple MICE niches. With a proven formula of quality 1-2-1 meetings, opportunities for connection, and destination discovery, M&I events are where genuine and lasting business relationships are made.


Photo credit © M&I




Photo credit © M&I




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