Staybridges Suites introduces simply Be Well (TM) herbal bath collection
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Staybridges Suites introduces simply Be Well (TM) herbal bath collection
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Category: Worldwide -
This is a press release selected by our editorial committee and published online for free on 2007-10-26
New bath amenities infused with ginseng and wild mint will debut in 2008
IHG's (InterContinental Hotels Group) [LON: IHG, NYSE: IHG (ADRs)] upscale extended-stay hotel brand, Staybridge Suites, today announces the introduction of its new herbal bath collection, SIMPLY be well(TM), for the brand's portfolio of more than 100 properties. Exclusive to Staybridge Suites, the SIMPLY be well(TM) herbal bath line features a full range of products infused with natural extracts of ginseng, to soothe skin and energize senses, and wild mint, to normalize and balance skin and hair. The new amenities will be available in all guest suites by mid-2008.
"When we surveyed our guests, they told us they wanted a more comprehensive upscale bath collection," said Robert Radomski, vice president, Brand Management, Extended-Stay Brands, IHG. "While the SIMPLY be well(TM) herbal bath line fits the upscale offering with its quality products, we also expanded our current collection to include five bath amenities."
The SIMPLY be well(TM) herbal bath products at Staybridge Suites are each infused with natural extracts of ginseng and wild mint to gently restore mind, body and soul. They include:
- Separate shampoo and conditioner each packaged in easy-to-use flip-top clear bottles replace a 2-in-1 shampoo and conditioner twist-top bottle
- An invigorating French milled massage bath bar replaces the brand's regular bath bar
- New to Staybridge Suites' bath amenities, soothing body lotion in a flip-top clear bottle
- Also new to the amenities package, a French milled facial bar for sensitive skin
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