W makes you the Ultimate Insider in Taipei! (Taiwan)
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W makes you the Ultimate Insider in Taipei! (Taiwan)
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Category: Asia Pacific - Taiwan -
This is a press release selected by our editorial committee and published online for free on 2011-05-03
W Taipei Launches New “Insider Guide” and Appoints Charlie Lin as Official W Insider
– Providing Insider Access for Savvy W Guests and Locals To Taipei’s Hottest Happenings
The new W Taipei is pleased to announce that it has appointed one of Taipei’s brightest personalities, Charlie Lin, as the official W Insider – a clued-in concierge to connect the hotel’s savvy guests to Taipei’s hottest events, happenings and entertainment. In addition, W Taipei also introduces the first W Insider Guide for W hotels in Asia – the W Taipei Insider Guide; the quintessential guide for all that is cool, fun, eclectic and interesting in Taipei.
With its grand opening in February, W Taipei is quickly becoming one of the city’s go-to destinations for fashion, design and entertainment. Charlie Lin and the Insider Guide will help W guests extend that experience beyond the hotel into Taipei city, providing the ultimate insider’s knowledge of the best the city has to offer. The Insider Guide will be available for TWD600 in the Munchie Box self-service minibar in all W Taipei guestrooms.
“W guests expect an experience beyond the typical, and our new ‘Insider Access’ services will help our guests get the most out of their stay at the W,” said Cary Michael Gray, General Manager of W Taipei. “With Charlie onsite, and having the very first W Insider Guide in Asia, we will provide our guests with unparalleled inside access to the city’s most hip, eclectic, entertaining and coveted happenings. Step inside the world of the city’s tastemakers, global jetsetters and opinion leaders – like award-winning chef Jereme Leung, film director Wi Ding Ho and W Hotels Global Music Director Michaelangelo L'Acqua. Consider these insiders as your closest friends to help you explore the buzzing city of Taipei from day to night, 24/7. Then return to W Taipei, where a chilled cocktail like the "Oolong Mar-tea-ni" will jumpstart your night, and the unparalleled views over the iconic Taipei101 will energize every your stay at W Taipei.”
A Taipei native, fluent in English and Mandarin, Charlie Lin brings an insider’s perspective from years of developing high-profile promotional and marketing events around the globe featuring mega-watt celebrities, corporate CEOs and government officials. She is uniquely suited to creating one-of-a-kind experiences exclusively for W Taipei guests.
Charlie comes to W Taipei from her last prestigious position as the Taiwan Goodwill Ambassador to the Shanghai World Expo where she ran VIP tours for corporate sponsors, government officials and VIP celebrities. Before that, Charlie worked for Channel 23 Turner Broadcasting/Time Warner where honed her media marketing and event organization skills developing high profile entertainment promotional opportunities for clients such as McDonald’s, 20th Century Fox, Mattel-Barbie and others. Prior to that, Charlie was an event producer for the world’s top film festivals, including San Francisco, Sundance, Cannes and New York, where she coordinated high-profile events with A-List celebrities and industry VIP’s.
Charlie obtained her Masters in Communications from San Francisco State University. A recognized talent early on, Charlie launched her career at San Francisco’s top Asian television station working on both sides of the camera as a producer and reporter, before moving to San Francisco’s CW affiliate where she produced station promotions and television event specials.
“I’m thrilled to be a part of the new W Taipei, the first W in Taiwan and the first luxury hotel in the Taipei City in over a decade,” said Charlie Lin. “I’m excited to hook up guests with happenings and events that they can only experience through the W.”
Charlie’s Insider Faves
What does Taipei’s ultimate insider like to do when she’s not working? Here are some of Charlie’s favorite Taipei spots and happenings – many of which are also highlighted in the new Insider Guide:
Party in W and around XinYi District
Enjoy beef noodle soup dishes in a boutique clothing shop called Undercover
Dine and Shop at Di Hua Street, reputed to be one of the most important commence and trading hubs for a number of industries like food ingredients and textile since decades ago
Learn about the art of tea at Cha Cha Thé
Check out the latest films at SPOT Taipei Film house
W Taipei, which opened to the world on Valentine’s Day, February 14, is ideally situated in the midst of the buzzing Central Business District of Xinyi. Destined to become a stylish meeting place for Taipei’s trendsetters, business leaders and discerning world travelers, W Taipei is one of the city’s largest luxury hotels, with 405 guestrooms showcasing spectacular urban views and views of the city’s iconic Taipei 101 building. The hotel’s design theme, “Nature Electrified” underscores all of its key features, from the signature restaurants and lounges to guestrooms that are each designed as private, quiet sanctuaries filled with natural materials, lush amenities and modern conveniences.
About W Hotels Worldwide
W Hotels is a contemporary, design-led lifestyle brand and the industry innovator with 41 hotels and retreats in the most vibrant cities and exotic destinations around the world. Inspiring, iconic, innovative and influential, W Hotels provides the ultimate in insider access, offering a unique mix of cutting-edge design and passions around fashion, music and entertainment. W Hotels offers a holistic lifestyle experience that is integrated into the brand's sensibility through contemporary restaurant concepts, glamorous entertainment experiences, stylish retail concepts and signature spas. With more than 12 years of proven success, W Hotels is on track to reach more than 50 hotels by the end of 2012. W Hotels and W Retreats have been announced for Paris, Guangzhou, Shanghai, Bangkok, Athens – Astir Palace, and Verbier, among other international destinations.
About Starwood Hotels & Resorts
Starwood Hotels & Resorts Worldwide, Inc. is one of the leading hotel and leisure companies in the world with 1051 properties in 100 countries and territories with 145,000 employees at its owned and managed properties. Starwood Hotels is a fully integrated owner, operator and franchisor of hotels, resorts and residences with the following internationally renowned brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®, Four Points® by Sheraton, and the recently launched Aloft®, and Element SM. The company boasts one of the industry’s leading loyalty programs, Starwood Preferred Guest (SPG), allowing members to earn and redeem points for room stays, room upgrades and flights, with no blackout dates. Starwood Hotels also owns Starwood Vacation Ownership, Inc., one of the premier developers and operators of high quality vacation interval ownership resorts.
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