Steigenberger Hotel Stadt Lörrach Opens Its Doors (Germany)
Deutsche Hospitality joins forces with RIMC Hotels & Resorts to expand its presence on the domestic market |
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Steigenberger Hotel Stadt Lörrach Opens Its Doors (Germany)
Deutsche Hospitality joins forces with RIMC Hotels & Resorts to expand its presence on the domestic market |
Category: Europe - Germany - Industry economy -
Hotel opening
This is a press release selected by our editorial committee and published online for free on 2017-06-02
By opening the Steigenberger Hotel Stadt Lörrach on 1 June, Deutsche Hospitality and RIMC Hotels & Resorts are expanding their cooperation and strengthening their presence on the German market. RIMC will act as lessee of the hotel and Deutsche Hospitality as franchisor of the Steigenberger Hotels and Resorts brand. The town of Lörrach is located only five kilometres from the famous tri-point where the borders of Germany, France and Switzerland meet.
The Steigenberger Hotel Stadt Lörrach is a four-star establishment with 178 rooms and suites. It extends over 20 storeys of a new build. There is also a restaurant and bar to cater to the culinary well-being of guests, a 600 square metre conference area, a gym and a sauna with panoramic views.
“The new Steigenberger Hotel Stadt Lörrach is set at the very heart of the town,” says CEO Puneet Chhatwal. “The Swiss metropolis of Basel and the EuroAirport Basel Mulhouse Freiburg are only a few kilometres away. Such an outstanding location will also enable Deutsche Hospitality to raise its profile in the countries immediately bordering Germany.”
Marek N. Riegger, Managing Partner of RIMC Hotels & Resorts: “We are delighted to be continuing our successful cooperation with Deutsche Hospitality, which began with the Steigenberger Golf & Spa Resort in Camp de Mar on Mallorca in April 2015 and will now be developed further. Our philosophy tells us that the brand Steigenberger Hotels and Resorts will continue to enhance the attractiveness of Lörrach as a location.”
ABOUT DEUTSCHE HOSPITALITY
Deutsche Hospitality brings together three separate hotel brands – Steigenberger Hotels and Resorts, Jaz in the City und IntercityHotel. The Deutsche Hospitality brand encompasses more than 125 hotels, over 25 are at the development stage. The portfolio includes 59 Steigenberger Hotels and Resorts and 42 IntercityHotels. The first Jaz Hotel opened in Amsterdam in November 2015.
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