Research and Markets: PhoCusWright's U.S. Online Travel Overview Tenth Edition: Hotels & Lodging (United States)
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Research and Markets: PhoCusWright's U.S. Online Travel Overview Tenth Edition: Hotels & Lodging (United States)
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Category: North America & West Indies / Carribean islands - United States - Industry economy -
Figures / Studies
This is a press release selected by our editorial committee and published online for free on 2011-01-21
Research and Markets (http://www.researchandmarkets.com/research/d08854/phocuswrights_u_s) has announced the addition of PhoCusWright's new report "PhoCusWright's U.S. Online Travel Overview Tenth Edition: Hotels & Lodging" to their offering.
PhoCusWright's U.S. Online Travel Overview Tenth Edition: Hotels & Lodging provides an in-depth look at the current state of the U.S. hotel market and projects future performance, with market sizing and forecasting through 2012. The report reviews online travel trends, innovations and data crucial to understanding the dynamics of the hotel segment. Topics include online agencies versus hotel supplier websites, revenue management, the future of hotel search, mobile technology and more. The report also provides an overview of the U.S. online travel market.
The economic future for the U.S. hotel industry shows promise, although there are some major underlying market-based uncertainties and opportunities. The hotel business recovery is being dampened by continued value-consciousness from both the business and leisure segments. Occupancy remains below prerecession levels, and corporate accounts and meeting planners still hold a viable bargaining position over rates for more than one third of U.S. hotel rooms and the lion's share of on-property spend. Hoteliers must also deal with intermediaries that have strengthened their balance sheets during the recession. Interchain and interproperty competition for market share remains intense in most U.S. markets.
U.S. Travel Market Overview
To put the segment-specific trends in perspective, this report includes a comprehensive overview of the total U.S. travel market. The robust "Overview" chapter includes market sizing and projections for the U.S. travel market through 2012, including breakouts for key online and offline distribution channels and all major travel segments.
Purchase PhoCusWright's U.S. Online Travel Overview Tenth Edition: Hotels & Lodging to understand the current performance and future outlook of the U.S. lodging market.
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