Catégorie : Amérique du Nord et Antilles - États-Unis - Évènements -
Communication / Marketing
Ceci est un communiqué de presse sélectionné par notre comité éditorial et mis en ligne gratuitement le 01-09-2016
JW Marriott hotels across the globe will host a series of exclusive events showcasing pieces that are available for auction. A Specialist from Christie’s will host each event, available to educate and inform guests about each highly-curated collection of items on view, including Chanel and Hermès handbags, rare baseball memorabilia, Patek Philippe, Rolex and timepieces, and more. Upcoming events include:
- September 5, JW Marriott London Grosvenor House: Vintage Handbags featuring iconic designers such as Hermès and Chanel
- September 27, JW Marriott Chicago: The Golden Age of Baseball
- November 18, JW Marriott Hong Kong: Handcrafted Timepieces including Patek Philippe and Rolex
Shot at the Christie’s flagship office in New York City’s Rockefeller Center, the video series will feature custom content captured exclusively for JW Marriott, including behind-the-scenes interviews with top Christie’s Specialists, tailored to the passions of hotel guests. In these 1-2 minute videos, Specialists will provide their expertise in the art of appraisal, purchase, preservation, and more. The “Conversations with Christie’s” videos will have a multi-platform release on brand channels and Marriott Traveler, Marriott International’s online publication, in early September.
“We originally launched our partnership with Christie’s in order to deliver enriching experiences around art and culture at JW properties around the world,” says Mitzi Gaskins, Vice President, Luxury Brand Management & Guest Experience at Marriott International. “More than five successful years later, we are excited to introduce ‘Conversations with Christie’s,’ which speaks to the personal interests and passions of both guests and Christie’s clients.”
“The ‘Conversations with Christie’s’ series provides a unique insight into the world of collecting and auctions through the eyes of several leading experts,” said Lydia Fenet, International Director of Strategic Partnerships at Christie’s. “The series is a fitting tribute to build upon Christie’s long standing partnership with JW Marriott, which engages audiences of both brands through the arts and culture.”
About Christie’s
Christie’s, the world’s leading art business, had global auction, private and digital sales in the first half of 2016 that totalled £2.1 billion / $3 billion. Christie’s is a name and place that speaks of extraordinary art, unparalleled service and expertise, as well as international glamour. Christie’s offers around 350 auctions annually in over 80 categories, including all areas of fine and decorative arts, jewellery, photographs, collectibles, wine, and more. Prices range from $200 to over $100 million. Christie’s also has a long and successful history conducting private sales for its clients in all categories, with emphasis on Post-War & Contemporary, Impressionist & Modern, Old Masters and Jewellery.
2016 marks Christie’s 250th anniversary. Founded in 1766 by James Christie, Christie’s has since conducted the greatest and most celebrated auctions through the centuries providing a popular showcase for the unique and the beautiful.
Christie’s has a global presence in 46 countries, with 12 salerooms around the world including in London, New York, Paris, Geneva, Milan, Amsterdam, Dubai, Zürich, Hong Kong, Shanghai, and Mumbai. More recently, Christie’s has led the market with expanded initiatives in growth markets such as Russia, China, India and the United Arab Emirates, with successful sales and exhibitions in Beijing, Mumbai and Dubai. *Estimates do not include buyer’s premium. Sales totals are hammer price plus buyer’s premium and do not reflect costs, financing fees or application of buyer’s or seller’s credits.
About JW Marriott
JW Marriott is part of Marriott International’s luxury portfolio and consists of beautiful properties in gateway cities and distinctive resort locations around the world. These elegant hotels cater to today’s sophisticated, self-assured travelers, offering them the quiet luxury they seek in a warmly authentic, relaxed atmosphere lacking in pretense. JW Marriott properties artfully provide highly crafted, anticipatory experiences that are reflective of their locale so that their guests have the time to focus on what is most important to them. Currently, there are more than 75 JW Marriott hotels in over 25 countries; by 2020 the portfolio is expected to encompass more than 115 properties in over 35 countries.
About Marriott International Luxury + Lifestyle Brands
Marriott International’s luxury and lifestyle brand portfolio includes The Ritz-Carlton Hotel Company, EDITION Hotels, BVLGARI Hotels & Resorts, JW Marriott Hotels & Resorts, Autograph Collection, Renaissance Hotels, AC Hotels and Moxy Hotels – totaling over 550 properties worldwide. By the end of 2016, the portfolio is expected to grow to 650 hotels with new locations in Geneva, Switzerland; Paris, France; Guadalajara, Mexico; Panama City, Panama; Rio de Janeiro, Brazil; Santiago, Chile; Santa Fe, Argentina, and Sanya, China. Marriott’s Luxury and Lifestyle portfolio also accounts for approximately 28 percent of Marriott’s system-wide development pipeline. Future plans call for more than 250 additional luxury and lifestyle hotel projects over the next several years.
|
