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FOUR SEASONS ANNOUNCES NEW LUXURY RESORT IN MOGANSHAN, CHINA (Chine)
The serene mountain retreat will offer rare access to natural hot springs, creating unique wellness offerings combined with world-class hospitality and immersive cultural experiences in the heart of China's Zhejiang Province. |
Catégorie : Asie Pacifique - Chine - Économie du secteur
- Projets hôteliers
Ceci est un communiqué de presse sélectionné par notre comité éditorial et publié gratuitement le mercredi 24 septembre 2025
Leading luxury hospitality company Four Seasons, together with Zhejiang Shangyin Cultural Tourism Development Co., Ltd., a subsidiary of Deqing County Cultural & Tourism Development Group Co., Ltd. (Deqing Cultural & Tourism Group) announces plans for a new luxury retreat in Moganshan, one of China’s most popular summer destinations.
Surrounded by bamboo forests and rolling tea plantations, Four Seasons Resort Moganshan will be among a rare collection of resorts in the region with direct access to natural hot springs, offering an exclusive sanctuary of wellness and tranquillity when welcoming guests for its highly anticipated 2030 opening.
Moganshan has been regarded as a top travel destination since the 1800s, continuing to attract new generations of guests who are drawn to its cool mountain climate, lush landscapes, and rich cultural heritage.
With its celebrated summers now extending into year-round appeal, paired with the destination’s easy accessibility via high-speed rail and convenient expressways from Shanghai, Hangzhou, Suzhou, and Nanjing, the addition of Four Seasons will bring new opportunities for wellness and discovery in every season.
“This is a tremendous opportunity to expand our presence in China, in a luxury destination that balances history, culture, and natural beauty,” says Bart Carnahan, President, Global Business Development, Portfolio Management and Residential, Four Seasons.
“In partnership with Deqing Cultural & Tourism Group, we are proud to create a new luxury hospitality experience in China that beautifully complements our dynamic urban offerings and creates an opportunity to explore yet another destination with a brand that discerning guests know and trust.”
Four Seasons Resort Moganshan will further strengthen the brand’s presence in China’s affluent Yangtze River Delta region while complementing existing Four Seasons experiences, including its lakeside retreats in Hangzhou and Suzhou, its urban hotel at Hangzhou Centre, and its highly anticipated return to Shanghai.
Together, these destinations create a compelling journey that invites international and domestic travellers alike to experience the best of the Delta with the trusted service and expertise of Four Seasons. By connecting these destinations, guests are encouraged to discover the region through multi-destination itineraries, making each stay even more rewarding, not only during Moganshan’s celebrated summers, but throughout the year.
“This Resort is designed to be the premier luxury hospitality offering in Moganshan, combining the irreplaceable features of the breathtaking natural environment with the renowned service excellence of Four Seasons,” said Yang Guoliang, Secretary of the Party Committee and Chairman of the Board of Deqing Culture & Tourism Group,
“Our ambition is to not only create a world-class retreat, but to place Moganshan firmly on the global map as a destination of choice. Together with Four Seasons, we will set a new benchmark for wellness, sustainability, and luxury hospitality in China.”
A New Standard of Luxury in Moganshan
Four Seasons Resort Moganshan will feature 90 accommodations comprised of villas, suites, and expansive guestrooms.
Located on a gentle slope in the exclusive valley of Yu Village, the Resort will have generous views and access to Moganshan’s mountains, bamboo and pine forests, lakes, waterfalls, and picturesque tea plantations from throughout the property.
As Moganshan’s first international luxury resort with direct access to natural hot springs, the property will offer a variety of hydrotherapy and thermal experiences, making it an ideal year-round destination for couples, solo-travellers, families, and friends.
The hot springs, together with meditation pavilions and rolling mountain trails, create abundant opportunities for romance, relaxation, and outdoor exploration. From hiking and cycling to horseback riding and kayaking, every experience will provide Four Seasons guests with a personalized wellness journey that is rooted in nature.
The property’s architecture and interior design will blend seamlessly with the vast natural landscape. Intended to remove boundaries between interiors and the surrounding environment, Four Seasons in Moganshan will complement its serene setting while minimizing ecological impact. Once complete, the original guesthouse, located on the property’s 23-hectare (57-acre) site, will be completely reimagined into the region’s foremost luxury resort.
Guests will enjoy four restaurants and lounges, including an all-day Chinese restaurant with private dining rooms, a specialty restaurant and bar, and a bespoke tea lounge celebrating the area’s tea-growing heritage. Additional amenities will include a full-service spa with seven treatment rooms, indoor and outdoor pools, and several outdoor pavilions for yoga, meditation, and events.
Four Seasons Resort Moganshan will join a dynamic collection of properties in China, underscoring the brand’s commitment to delivering world-class luxury experiences throughout the country and across every market it operates.
About Deqing Cultural & Tourism Group
Deqing County Cultural & Tourism Development Group Co., Ltd. is a large state-owned enterprise established under the approval of the Deqing County People's Government in 2017. With extensive experience in scenic spots, hotels, commerce, culture, finance, and property management, it has prioritized six areas, namely scenic attractions, cultural dissemination, cooperative projects, capital improvement, IPO preparation, and hotel development, striving to become an outstanding enterprise with high growth potential in the Yangtze River Delta. In 2025, it became China's first county-level tourism enterprise to achieve a AAA-level credit rating.
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