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Choice Hotels Choice Privileges Members Can Now Earn Points While They Shop

Choice Hotels Choice Privileges Members Can Now Earn Points While They Shop

Catégorie : Monde -
Ceci est un communiqué de presse sélectionné par notre comité éditorial et mis en ligne gratuitement le 18-01-2012


Choice Privileges Online Mall Provides Access to More than 900 Retailers

Choice Privileges, the loyalty rewards program from Choice Hotels International, Inc. (NYSE: CHH), one of the world’s largest lodging franchisors, is pleased to announce a new agreement with Points International Ltd. (NASDAQ: PCOM; TSX: PTS), in partnership with Incentive Networks, that will add additional earning options for rewards members with the Choice Privileges Online Mall. Points International Ltd is owner and operator of the world’s leading loyalty reward program management platform, Points.com.

Powered by Incentive Networks and Points.com, the new earn mall gives Choice Privileges members the ability to earn a minimum of point per dollar spent when making everyday purchases at a number of major retailers.

“At Choice Hotels, our motto is to ‘treat yourself often’ and how better to exemplify that than by making it even easier for our members to earn points when making purchases,” said Greg Brown, Vice President, Loyalty, Promotion and Relationship Marketing. “Points.com gives us the means to continue building out our Choice Privileges program to be one of the most robust in the industry.”

Choice Hotels began its relationship with Points.com in 2007, which already powers the
Choice Privileges Buy and Gift functionality. The expanded relationship gives members the option to earn more Choice Privileges points and reach reward goals faster.

“We are excited to be working with Choice Hotels on innovative solutions, like the Choice Privileges Online Mall, to stimulate member engagement on an ongoing basis,” said Rob MacLean, CEO of Points International.

As a member of the free Choice Privileges rewards program, guests can earn points good towards free nights, airline miles, gift certificates and more while staying at Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Cambria Suites, MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge, Rodeway Inn or Ascend Collection properties throughout the U.S. (including Hawaii), Canada, Europe, the Middle East, Mexico, Central America, Australasia and the Caribbean.*


About Points International Ltd.
Points International Ltd. (NASDAQ: PCOM; TSX: PTS) is the owner and operator of Points.com, the world's leading reward program management platform. The site was named one of the 30 Best Travel Sites in 2008 and 28 Best Travel Sites in 2009 by Kiplinger's. At Points.com consumers can Earn, Buy, Gift, Share, Trade, Exchange and Redeem miles and points from more than 25 of the world's leading reward programs. Participating programs include American Airlines AAdvantage® program, Aeroplan®, AsiaMiles™, US Airways Dividend Miles® and InterContinental Hotels Group's Priority Club® Rewards. Redemption partners include Amazon.com®, PayPal and Starbucks.

About Incentive Networks
Incentive Networks provides private-label, merchant-funded loyalty programs for affinity and membership organizations to enable their customers to shop easily and securely at more than 4,000 retailers worldwide. Incentive Network has clients such as Alitalia, Amtrak, Avios, British Airways, Boots, JetBlue, and Virgin Atlantic. The company provides the most comprehensive and customizable loyalty marketing platform available online. Partners can leverage the platform for everything from complimentary coupon content to a custom online mall where members or their causes earn incentives for every purchase. Incentive Networks is a division of Affinion Group, whose products increase customer loyalty and generate significant incremental revenue for many of the largest and most respected companies in financial services, retail, travel, and Internet commerce. Affinion holds the prestigious ISO 27001 certification for the highest information security practices, and is PCI compliant and Cybertrust certified.

About Choice Hotels
Choice Hotels International, Inc. franchises more than 6,100 hotels, representing more than 490,000 rooms, in the United States and more than 30 other countries and territories. As of September 30, 2011, 430 hotels were under construction, awaiting conversion or approved for development in the United States, representing more than 35,000 rooms, and 94 hotels, representing approximately 8,700 rooms, were under construction, awaiting conversion or approved for development in more than 20 other countries and territories. The company's Comfort Inn, Comfort Suites, Quality, Sleep Inn, Clarion, Cambria Suites, MainStay Suites, Suburban Extended Stay Hotel, Econo Lodge and Rodeway Inn brands serve guests worldwide. In addition, via its Ascend Collection membership program, travelers in the United States, Canada and the Caribbean have upscale lodging options at historic, boutique and unique hotels.



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