With ALL - Accor Live Limitless, our guests can be inspired “ALL at home”
ALL - Accor Live Limitless - the daily lifestyle companion that integrates rewards, services and experiences throughout Accor, a world-leading hospitality group, has launched a new global digital entertainment campaign. |
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With ALL - Accor Live Limitless, our guests can be inspired “ALL at home”
ALL - Accor Live Limitless - the daily lifestyle companion that integrates rewards, services and experiences throughout Accor, a world-leading hospitality group, has launched a new global digital entertainment campaign. |
Catégorie : Monde - Évènements -
Communication / Marketing
Ceci est un communiqué de presse sélectionné par notre comité éditorial et mis en ligne gratuitement le 06-04-2020
It aimed at letting guests and the broader public discover new experiences and live their passions while at home, having to adopt new way of living and working. With the kick-off of the company’s new #ALLatHome social media campaign, ALL guests and passion enthusiasts can enjoy immersive, informative and inspiring content series themed around Sport, Food and Entertainment.
Ian Di Tullio, Global Senior Vice President, Guest at Accor, says: “As the world temporarily presses the pause button, we want our guests to continue living their passions in the comfort of their own homes through the unique digital experiences and content brought together by our amazing ambassadors and partners worldwide. We believe that in this period, we can be all together even while apart.”
Each week, through its Instagram & Facebook pages, ALL will showcase exclusive content and live streams to its worldwide members and guests. From rigorous fitness trainer-led workouts, exclusive DJ sets playing lively beats, and masterclass cooking tutorials presented by world-leading chefs, the digital content bites are intended to entertain, stimulate the senses and help keep the all-important adventure spark ignited.
To allow our guests to enjoy their passions at home during this confinement period, ALL will offer them special activities such as: - Sport: coaching with Ken Group, exclusive interviews with Marquinhos and Marco Verratti and morning routines with Paris Saint-Germain players, training routines with Double Olympic Judo Champion Teddy Riner, e-sport contest with the Paris Saint-Germain football club
- Food: pastry classes with Quentin Lechat, best Parisian pastry chef in 2019, cooking classes with Pierre Sang along with many more award-winning culinary artists
- Entertainment: live DJ sets, a line-up of emerging artists from ibis Music, exclusive content and playlists with Montreux Jazz Festival and many more to come
Next appointment: Saturday April 4th 7pm CET for live DJ set Salomé Le Chat on @ALL Instagram & Facebook.
#ALLatHome #ALLTogether
About ALL
ALL- Accor Live Limitless is a daily lifestyle companion. ALL harnesses and enhances the brands, services and partnerships offered by the Accor’s ecosystem. ALL delivers meaningful experiences and rewards to its most engaged customers while enabling them to work live, and play, far beyond their stay, at home and around the world. Thanks to this rich value proposition, Accor is bringing its Augmented Hospitality strategy to life with new digital platforms, iconic partnerships (Credit Cards, Mobility, Airlines, Entertainment with AEG, IMG, Paris Saint-Germain) and global roll-out plan for all its guests and 64million loyalty members.
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