MARRIOTT INTERNATIONAL SIGNS AGREEMENT WITH NEOM TO BRING THE RITZ-CARLTON RESERVE TO TROJENA, THE MOUNTAINS OF NEOM (Arabie saoudite)
Marriott International, Inc. announced it has signed an agreement with NEOM to open its second Ritz-Carlton Reserve in Saudi Arabia. |
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MARRIOTT INTERNATIONAL SIGNS AGREEMENT WITH NEOM TO BRING THE RITZ-CARLTON RESERVE TO TROJENA, THE MOUNTAINS OF NEOM (Arabie saoudite)
Marriott International, Inc. announced it has signed an agreement with NEOM to open its second Ritz-Carlton Reserve in Saudi Arabia. |
Catégorie : Moyen Orient - Arabie saoudite - Économie du secteur -
Projets hôteliers
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Anticipated to open in Trojena, a year-round mountain destination located in the northwest region of the country, the property will offer a complete escape into a private world of luxury.
Designed for the most discerning travelers seeking a bespoke experience, Ritz-Carlton Reserve properties are tucked away in handpicked corners of the world.
Highly personalized service is centered around human connection while the design is reflective of the vision, experiences, and natural environment of the destination, allowing for an immersive stay.
Chadi Hauch, Regional Vice President, Lodging Development, Middle East, Marriott International said, “Ritz-Carlton Reserve features a portfolio of exclusive properties that offer an intimate and transformative experience rooted in heartfelt care and human connection. Together with NEOM, we look forward to bringing this ultra-luxury experience to Trojena. This signing also marks an important addition to our portfolio in Saudi Arabia where we continue to see a strong demand for our luxury brands.”
The resort is expected to feature 60 expansive one-to-four-bedroom villas.
Plans also include a range of amenities including a lavish spa, swimming pools, and multiple culinary venues. Situated in a remote area of Trojena, the resort is expected to offer an idyllic escape complete with expansive views across the desert and mountain ranges of the destination.
“Trojena is a rare destination, and we are delighted that Ritz-Carlton Reserve has hand-picked the mountains of NEOM for their next property. Together we will create an experience that can’t be recreated anywhere else. Our visitors and residents will experience a sanctuary that will capture the magic of Saudi Arabia, embracing ultimate luxury in an unforgettable location,” said Philip Gullett, Executive Director, and Trojena Region Head.
Chris Newman, Executive Director of NEOM Hotel Division, said, “We are excited to announce the collaboration with Ritz-Carlton Reserve within the unique mountains of Trojena. This is a very special project which merits only the most exceptional and exclusive of brands. Only a handful of destinations the world over can lay claim to this honor, which further strengthens our relationship with Marriott.”
Trojena, one of the flagship developments within NEOM, is being developed and positioned as a year-round adventure sports destination that will include activities such as skiing, water sports, hiking and mountain biking.
Trojena will also include apartments, chalets, retail, dining, entertainment, leisure, sports and recreational facilities, and other hospitality offerings, including a W Hotel and a JW Marriott Hotel.
Ritz-Carlton Reserve currently features a rare collection of only six properties in destinations including Thailand, Indonesia, Puerto Rico, and Mexico.
The signing of the Ritz-Carlton Reserve in Trojena marks the seventh collaboration announced between Marriott International and NEOM.
About Marriott International
Marriott International, Inc. (NASDAQ: MAR) is based in Bethesda, Maryland, USA, and encompasses a portfolio of more than 8,800 properties across more than 30 leading brands in 139 countries and territories. Marriott operates and franchises hotels and licenses vacation ownership resorts all around the world. The company offers Marriott Bonvoy, its highly awarded travel program.
About NEOM
NEOM is an accelerator of human progress and a vision of what a new future might look like. It is a region in northwest Saudi Arabia by the Red Sea being built from the ground up as a living laboratory – a place where entrepreneurship will chart the course for this new future. It will be a destination and a home for people who dream big and want to be part of building a new model for exceptional livability, creating thriving businesses and reinventing environmental conservation.
NEOM will include hyperconnected, cognitive cities, ports and enterprise zones, research centers, sports and entertainment venues and tourist destinations. As a hub for innovation, entrepreneurs, business leaders and companies will come to research, incubate, and commercialize new technologies and enterprises in groundbreaking ways. Residents of NEOM will embody an international ethos and embrace a culture of exploration, risk-taking and diversity.
About Trojena
Trojena is a unique year-round mountain destination in NEOM like no other on Earth. Six distinctive development clusters - Gateway, Discover, Valley, Explore, Relax, and Fun – will blend with the natural landscape to offer human-centric experiences for residents and visitors alike. Situated at the heart of NEOM, 50 kilometres from the Gulf of Aqaba coast, Trojena will be the Gulf's first outdoor ski resort, staging world-class sporting events, art exhibitions, concerts, and cultural festivals.
Due to its high elevation and central location, Trojena will redefine luxury living and travel offerings as a global sanctuary of well-being. Like the rest of the NEOM, Trojena will be powered by renewable energy while sustainably protecting the region's rich cultural and environmental heritage.
Trojena is planned to complete and welcome visitors and new residents in late 2026 and will host the Asian Winter Games in 2029.
 Rendering of Ritz Carlton Reserve in Trojena
Crédit photo © Marriott International
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